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eÿeka Express: Dozens of fresh creative ideas in only 3 weeks


eÿeka Express is a crowdsourcing contest model developed for the wider Consumer Market Intelligence community, both for Clients as well as for Market Research Agencies and Agency planning departments who need a creative ideation solution that operates quickly, at scale, and within research-friendly budgets.

To achieve the wider Research community’s triple objective of fresh, fast, & affordable creative inspiration, the whole process is streamlined and simplified (shorter contest, actionable output, lower prize pool).

After as little as 3 weeks, the eÿeka Express Crowdsourcing model delivers dozens of on-brief creative starters, that are ready for internal review, team workshops, qualitative research, or even initial quantitative concept screening before further refinement & development.

This lighter more accessible model caters to both the professional & amateur segments of the eÿeka community, and allows eÿeka to generate more opportunities for them to hone their skills on big brands. So, as soon as you have a challenge, or a bright idea, jump in and participate on eyeka.com!

Downy/Lenor: WOW scent moments

€3,500 Graphic Design - Illustration

Express
Downy/Lenor: WOW scent moments
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With a unique and eye-catching poster visualize a Downy WOW scent experience that changes Scent Lovers’ life for the better.

Olay Whips Moisturizer

€4,500 Graphic Design

Express
Olay Whips Moisturizer
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Create the communications idea for new Olay whips moisturizer designed for young women’s skin.

Pantene Revitalize Collection for veiled hair

€2,500 Graphic Design - Illustration

#PanteneRevitalize Express
Pantene Revitalize Collection for veiled hair
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Show Saudi women that the new Pantene Revitalize Collection is the perfect solution to keep veiled hair beautiful during Eid celebrations!

New Hygiene Brand

€4,000 Creative Writing - Illustration

Express
New Hygiene Brand
277Challengers
55Participants
85Medias submitted
68Medias accepted

KFC Buzz Ideas

€2,500 Creative Writing - Illustration

Express
KFC Buzz Ideas
325Challengers
89Participants
254Medias submitted
97Medias accepted

Hair Conditioner Innovation

€2,500 Creative Writing - Graphic Design

Express
Hair Conditioner Innovation
224Challengers
37Participants
56Medias submitted
43Medias accepted

Rinse-off Hair Conditioners

€2,500 Graphic Design - Illustration

Express
Rinse-off Hair Conditioners
312Challengers
53Participants
95Medias submitted
43Medias accepted

Snapple Juice Beverages Naming

€4,000 Creative Writing - Script Writing

#SnappleNaming Express
Snapple Juice Beverages Naming
396Challengers
186Participants
1254Medias submitted
451Medias accepted

BIC Lighters Superiority

€2,500 Creative Writing - Illustration

Express
BIC Lighters Superiority
561Challengers
123Participants
293Medias submitted
163Medias accepted

Febreze Car Freshener

€3,500 Graphic Design - Illustration

Express
Febreze Car Freshener
329Challengers
108Participants
292Medias submitted
152Medias accepted

Vacuum the odors

€3,800 Creative Writing - Illustration

Express
Vacuum the odors
362Challengers
119Participants
287Medias submitted
193Medias accepted

Immigration is strength

€2,500 Creative Writing - Illustration

Express
Immigration is strength
359Challengers
121Participants
236Medias submitted
141Medias accepted

Kroger shopping experience

€2,500 Creative Writing - Illustration

Express
Kroger shopping experience
284Challengers
49Participants
66Medias submitted
40Medias accepted

Brushing with a Conscience

€3,000 Creative Writing - Illustration

Express
Brushing with a Conscience
287Challengers
105Participants
156Medias submitted
124Medias accepted

KitKat E-Commerce

€3,500 Creative Writing - Illustration

Express
KitKat E-Commerce
404Challengers
54Participants
87Medias submitted
38Medias accepted

Nexxus Packaging Redesign

€3,500 Graphic Design - Label & Package Design

Express
Nexxus Packaging Redesign
330Challengers
87Participants
128Medias submitted
65Medias accepted

Cillit Bang - Speed Up!

€2,500 Creative Writing - Illustration

Express
Cillit Bang - Speed Up!
317Challengers
87Participants
142Medias submitted
108Medias accepted

Nestlé Cold Beverage

€2,500 Graphic Design - Illustration

Express
Nestlé Cold Beverage
365Challengers
84Participants
134Medias submitted
116Medias accepted

BIC Shave Club

€2,500 Creative Writing - Illustration

Express
BIC Shave Club
410Challengers
94Participants
183Medias submitted
107Medias accepted

Brands who get inspired by eÿeka Express