Discover the results of the Invente uma nova marca de fralda contest
Challenge
Resume of the contest
Create a unique and reassuring diaper brand for mums!
Create a high-quality, trustworthy diaper brand that gives babies exactly what they want.
A presentation with visuals and texts (maximum 3 pages)
Brand is confidential
We would like to thank all of you for your time, investment and effort for participating into this contest! We have received many entries and have been able to get a new set of ideas thanks to you.
All the best!
Jury's Prize Winners
Selection by the brand
boonkis #1 Prize
- Graphic Design
- Video
- Illustration
- Animation
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#1 Prize of €5,000
I like that you respect the brief and that your entry is line with what Chinese consumers are looking for. I appreciate the distinctiveness with childish storytelling and originally expression of the European benefit.
The brand
lovedoodle #2 Prize
- Graphic Design
- Video
- Illustration
- Label & Package Design
- Photography
- Script Writing
#2 Prize of €2,500
I liked that the concept is childish & playful. It also nicely brings across the European identity while taking into account the Chinese consumer.
The brand
dorabialamaciej #3 Prize
- Graphic Design
- Video
- Illustration
- Animation
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#3 Prize of €1,000
I much appreciated the diaper designs that are truly suitable for Chinese consumers, being light colorful designs with learnful elements.
The brand
jeanbaptistepetricoul #4 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#4 Prize of €1,000
I much appreciated the diaper designs that are truly suitable for Chinese consumers, being light colorful and taking account Chinese national pride.
The brand
gregor #5 Prize
#5 Prize of €500
I believe that your entry was an innovative and distinctive concept. It was not fully in line with brief for China but we see it as interesting for another region that we operate in.
The brand