Kipling - New Category Ideas for Asia Contest Ended
Express

Discover the results of the Kipling - New Category Ideas for Asia contest


Challenge

Resume of the contest

Can you help Kipling roll out fresh new category ideas for modern women in Asia?

Inspire Kipling with fresh new product ideas that it can roll out for modern busy Asian women.

Poster with a visualization of your idea and answers to the three questions, using the template provided.

Read the full brief

3 Winners 70 Contributors 121 Media Accepted 27 Countries 9 Languages
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Kipling Vf corporation

Thanks for participating in this challenge. There were lots of great ideas in there that have pushed the team to think further than they would have done on their own.

Jury's Prize Winners

Selection by Kipling

ilooli88
ilooli88 #1 Prize
ilooli88 161,330 Creative Score
  • Creative Writing
South Korea

#1 Prize of €1,500 for Self-rolling Yoga mat

I was very excited to hear that my 2 entry were selected as 1st, 2nd winner!
I've never expected it. it was a lot of fun to join this contest. Plus, l'm
one of big fans of Kipling :)
I can't wait to challenge another contest! I wish all of you the best luck!

I truly enjoyed this idea as the team thought it was a perfect extension for Kipling - Health & Wellness -- and leveraged Kipling's key points of difference - stylish & functionality. The team will definitely look into this idea. Thanks for participating.

Kipling
ilooli88
ilooli88 #2 Prize
ilooli88 161,330 Creative Score
  • Creative Writing
South Korea

#2 Prize of €600 for Kipling Mobile accessories

I was very excited to hear that my 2 entry were selected as 1st, 2nd winner!
I've never expected it. it was a lot of fun to join this contest. Plus, l'm
one of big fans of Kipling :)
I can't wait to challenge another contest! I wish all of you the best luck!

I truly loved this idea as it took a very basic category and added a unique twist to it -- leverage the icon of the Kipling bag. Thanks for participating.

Kipling
glyanez-info
glyanez-info #3 Prize
glyanez-info 426,310 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
  • Photography
Russia

#3 Prize of €400 for Sling to carry children up to 3 years

I am sincerely grateful and very proud to be part of the community eYeka. Here I am learning to think differently. Looking forward to interesting jobs, happy to try to implement myself in this favorite work. I see a great work of like-minded people. Thank you very much for this award and for the confidence in my creativity.

I truly loved this idea as the team felt it was a natural extension for the brand. Kipling is about carrying and what is more precious to carry than your baby. Thanks for participating.

Kipling

Kipling - New Category Ideas for Asia community

Meet all the creative contributors for the contest

70 Contributors