Bring tuna outside of the kitchen cabinet Contest Ended

Discover the results of the Bring tuna outside of the kitchen cabinet contest


Resume of the contest

Reinvent tuna in a can to make it a must-have on every table!

Imagine a new product idea – which is not just a packaging or recipe change – to rejuvenate tuna.

Design and text (4 pages max.)

Read the full brief

3 Winners 4 Community's Favorites 69 Contributors 101 Media Accepted 26 Countries 8 Languages

Petit Navire Thaiunion

Thanks a lot for all your contributions !
They were very relevant and exciting for Petit Navire.
We hope you will see those new products in shelves in 2018...

Jury's Prize Winners

Selection by Petit Navire

azoulayraphael3 #1 Prize
azoulayraphael3 52,120 Creative Score
  • Graphic Design
  • Illustration
  • Animation
  • Label & Package Design

#1 Prize of €3,000 for Petit Navire - Sortez le thon de vos placards - Le Mi-cuit

I was thrilled when I heard about the news ! The challenge was quite open so it took me a bit of time to think about it and understand the client's need. I'm glad they liked my idea , it was good fun to create it :-)

I truly enjoyed the fit with the brief and the globality of the response (product, pack, usage, recipes). The product is really new and different.

Petit Navire
jeanbaptistepetricoul #2 Prize
jeanbaptistepetricoul 131,590 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design

#2 Prize of €1,500 for Salad'balls

I really enjoyed the product and pack idea; it comes from the chilled shelf but is really innovative in a canned category.

Petit Navire
marie_me #3 Prize
marie_me 17,950 Creative Score
  • Graphic Design
  • Creative Writing
  • Label & Package Design

#3 Prize of €500 for Mix de thon

Working on this project was a real pleasure for the french designer that I am, cause Petit Navire makes part of the famous brand I've grown with !

I loved the idea of 'petits suisses' suitable for kids or for adults too and relevant for our kind of products.

Petit Navire

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Bring tuna outside of the kitchen cabinet community

Meet all the creative contributors for the contest

69 Contributors