Discover the results of the Reinvent perfume contest
Challenge
Resume of the contest
Invent a never seen before luxury fragrance that will emotionally appeal to Millennials.
Invent a totally new perfume that creates emotions in order to become Millennials’ favorite.
Presentation made of visuals and text (4 pages max - PDF).
Brand is confidential
Many thanks to all of you.
You gave us a lot of very innovative and interesting ideas. You have been super creative in ideas development but also in the presentation of your ideas.
Thanks to your imagination you have been able to increase our imagination!
Jury's Prize Winners
Selection by the brand

bibolda #1 Prize
#1 Prize of €3,000
we have been very interested by your idea.It's a very good way to introduce a new device in the prefume routine. On top it's very feminine and could improve fragrance longlastingness

martinezbln #2 Prize
- Graphic Design
- Creative Writing
- Label & Package Design
- Photography
#2 Prize of €1,500
I feel really proud of this great achievement! Thank you for choosing my
work as 2nd prize, I really enjoyed collaborating on this project.Can't
wait for the challenges to come!
Very interesting idea to both link fragrance to memories and create a new form of customization

aazz #3 Prize
- Graphic Design
- Illustration
- Animation
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#3 Prize of €500
Being announced as a winner is always being an amazing feeling which satisfies me as a designer and inspires me to work hard.
Interesting idea thanks to a good mix between luxury and modernity. A very innovative idea
Community's Favorites
Based on the votes of the contributors in the Feedback Circle
Top in Quality
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Rank 1 bibolda 23,040 Creative Score
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Rank 2 Venkov 0 Creative Score
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Rank 3 redadjabri 55,160 Creative Score
Top in Originality
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Rank 1 bibolda 23,040 Creative Score
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Rank 2 drmsarkar 780,880 Creative Score
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Rank 3 redadjabri 55,160 Creative Score
Top in Story-telling
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Rank 1 bibolda 23,040 Creative Score
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Rank 2 drmsarkar 780,880 Creative Score
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Rank 3 Samira-Rafi 1,020,350 Creative Score