NESCAFÉ Triggers Connections Contest Ended

Discover the results of the NESCAFÉ Triggers Connections contest


Challenge

Resume of the contest

How can a cup of NESCAFÉ trigger real connections?

Create a playful and surprising video that shows people creating real social connections, inspired by a cup of NESCAFÉ.

Video or animation (up to 45 seconds max.)

Read the full brief

3 Winners 6 Community's Favorites 47 Contributors 53 Media Accepted 19 Countries 6 Languages
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Nescafé Nestle

Thank you for your participation in the NESCAFÉ contest on Eyeka. Unfortunately, your video was not selected today but we would like to acknowledge your efforts in producing such a creative and original piece of content. We hope that you enjoyed making it as much as we enjoyed watching it!

Jury's Prize Winners

Selection by Nescafé

shu_wu
shu_wu #1 Prize
shu_wu 146,020 Creative Score
  • Animation
  • Creative Writing
  • Script Writing
China

#1 Prize of €12,000 for NESCAFé_For the Love of Coffee

NESCAFÉ really plays a central role in this video as the Mug triggers both the encounter of the characters and the bonding moment. The very good quality of the creative execution, the unexpected twist in the story and the joyful tone makes it an interesting piece of content, especially for social media since it can be understood without any sound. Therefore, it was selected as the first prize winner of the contest.

Nescafé
Shapran
Shapran #2 Prize
Shapran 20,580 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Script Writing
Ukraine

#2 Prize of €6,000 for Be social

This video is funny and surprising, and in every scene the conviviality and togetherness triggered by NESCAFÉ are central. The quality of the creative execution is good and the look and feel is close to usual NESCAFÉ publications on social media. It also calls on cultural references that will appeal to digital native audiences. Therefore, this piece of content was selected as the second prize winner of the contest.

Nescafé
igor_trubaev
igor_trubaev #3 Prize
igor_trubaev 30,430 Creative Score
  • Video
Ukraine

#3 Prize of €2,000 for #nescafeplace

This video was selected as third prize winner of this contest thanks to the quality of its creative execution and the role given to NESCAFÉ. It shows how NESCAFÉ can trigger convivial moments anywhere. Instead of opposing real and virtual connections, the video demonstrates how one can enrich the other.

Nescafé

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

NESCAFÉ Triggers Connections community

Meet all the creative contributors for the contest

47 Contributors