Ariel & ACE - Compaction Contest Ended

Discover the results of the Ariel & ACE - Compaction contest


Resume of the contest

Convince people that "compacted/concentrated" detergents work as well as normal ones.

In order to change the habits of Latin American countries, create a convincing poster that tells an engaging story in order to reassure buyers about compacted detergents, and explain the no-difference/equivalence versus non-compacted products.

Poster + story in text (2 pages max PDF)

5 Winners 6 Community's Favorites 70 Contributors 117 Media Accepted 29 Countries 9 Languages

Ariel P&g

Thank you so much for all entries! We love the many ideas! And come out of this contest refreshed! In the name of the Ariel family we thank you all!

Jury's Prize Winners

Selection by Ariel

Samira-Rafi #1 Prize
Samira-Rafi 2,753,250 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing

#1 Prize of €3,000 for Iceberg

Very creative, clean an insightful! We loved it!

JUSADE #2 Prize
JUSADE 192,220 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design

#2 Prize of €2,000 for PERSPECTIVA

This goes very in line with what we already do internally! This means you captured exactly how we work! Thank you! Very creative!

adrianzapatagarcia #3 Prize
adrianzapatagarcia 959,050 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Script Writing

#3 Prize of €1,000 for Lo mismo, con menos

Very nice idea! Very creative and insightful! Clean! Thank you!

eelisacalvo #4 Prize
eelisacalvo 14,550 Creative Score
  • Graphic Design
  • Creative Writing
  • Script Writing

#4 Prize of €1,000 for ARIEL Compacto - Pequeno com Força de Gigante

We loved how you executed the design! The idea is great! Very very creative! Thank you!

oceanomare #5 Prize
oceanomare 857,440 Creative Score
  • Graphic Design
  • Animation
  • Creative Writing

#5 Prize of €500 for Same

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Ariel & ACE - Compaction community

Meet all the creative contributors for the contest

70 Contributors