Duracell - Value for money Contest Ended
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Discover the results of the Duracell - Value for money contest


Challenge

Resume of the contest

Find new impactful ways to show consumers that Duracell is the best value for money.

Create an ingenious and unique poster that shows Duracell as a smart way to get the best value for money.

Poster with tagline on page 1 + short explanatory paragraph about your entry on page 2 (2 PDF page max.)

3 Winners 4 Community's Favorites 77 Contributors 111 Media Accepted 29 Countries 8 Languages
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Duracell Duracell

Thanks to everyone for their participation & efforts. As always we had good ideas from everyone & it was not easy for us to choose the best entries, which shows that overall quality of the entries was good. Congrats to the winners & again thanks to everyone for their participation.

Jury's Prize Winners

Selection by Duracell

dixonZ
dixonZ #1 Prize
dixonZ 53,270 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Label & Package Design
  • Photography
Russia

#1 Prize of €1,500 for Duracell Count

I am very glad to be among winners of this competition. Thanks of eYeka and Duracell for this opportunity!

The execution brings out the value for money message strongly with the use of scales/ calculators which are known as the devices to bring out the worth of items. These devices are also well known across geographies. It is also a very simple yet effective way to bring out the quality message.Also the Bunny is very central to this execution. Thanks !!

Duracell
ManuFF
ManuFF #2 Prize
ManuFF 158,000 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Spain

#2 Prize of €600 for Duracell. Sometimes, less is more.

This execution brings out the value message in a very in live store format which would strike with the shopper as he/she thinks most about value when he/she is at the shelf. The tagline "Less is more" is also very simple & effective, yet modern

Duracell
Samira-Rafi
Samira-Rafi #3 Prize
Samira-Rafi 2,430,260 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Morocco

#3 Prize of €400 for the more time passes, the more you win !

The saving of money with time, & central role of bunny is very nice. Also the introduction of coins to deliver the value message is very effective.

Duracell

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Duracell - Value for money community

Meet all the creative contributors for the contest

77 Contributors