Results | Duracell - Value for money – Find new impactful ways to show consumers that Duracell is the best value for money.

Discover the results of the Duracell - Value for money contest

Challenge

Resume of the contest

Find new impactful ways to show consumers that Duracell is the best value for money.

Create an ingenious and unique poster that shows Duracell as a smart way to get the best value for money.

Poster with tagline on page 1 + short explanatory paragraph about your entry on page 2 (2 PDF page max.)

Read the full brief

3 Winners 4 Community's Favorites 77 Contributors 111 Media Accepted 29 Countries 8 Languages

Duracell Duracell

Thanks to everyone for their participation & efforts. As always we had good ideas from everyone & it was not easy for us to choose the best entries, which shows that overall quality of the entries was good. Congrats to the winners & again thanks to everyone for their participation.

Jury's Prize Winners

Selection by Duracell

dixonZ #1 Prize

dixonZ 46,700 Creative Score

Graphic Design
Video
Illustration
Animation
Label & Package Design
Photography

Russia

#1 Prize of €1,500 for Duracell Count

I am very glad to be among winners of this competition. Thanks of eYeka and Duracell for this opportunity!

The execution brings out the value for money message strongly with the use of scales/ calculators which are known as the devices to bring out the worth of items. These devices are also well known across geographies. It is also a very simple yet effective way to bring out the quality message.Also the Bunny is very central to this execution. Thanks !!

Duracell

ManuFF #2 Prize

ManuFF 147,950 Creative Score

Graphic Design
Video
Illustration
Animation
Creative Writing
Label & Package Design
Photography
Script Writing

Spain

#2 Prize of €600 for Duracell. Sometimes, less is more.

This execution brings out the value message in a very in live store format which would strike with the shopper as he/she thinks most about value when he/she is at the shelf. The tagline "Less is more" is also very simple & effective, yet modern

Duracell