VapoRub Power of Touch Contest Ended

Discover the results of the VapoRub Power of Touch contest


Challenge

Resume of the contest

Show us how the healing power of touch builds a bond between parents and child.

Help parents realise that touch is key to a child's health and development, physically as well as emotionally.

Poster and story of at least 150 words.

Read the full brief

5 Winners 5 Community's Favorites 94 Contributors 144 Media Accepted 36 Countries 8 Languages
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Vicks P&g

Dear all, thanks a million for your participation in this contest! You were exceptionally many to send entries which was a great surprise for us! It is great to see that Vicks generated so much creativity in your minds! I want to say we are trully amazed by all the entries you sent because they are all very in line with our belief that medicines are more efficient when mixed with family and friends! Thanks to you the Vicks brand will be even more succesful in making people healthier and happier :)
Thanks again and really well done to all of you!
The Vicks brand team

Jury's Prize Winners

Selection by Vicks

kopiwriter
kopiwriter #1 Prize
kopiwriter 471,560 Creative Score
  • Creative Writing
  • Script Writing
Australia

#1 Prize of €3,000 for Faking It

When I was about 8, I used to ask for my mom to rub Vicks on my back every night before bedtime :-). Thanks to Vicks and Eyeka for the first prize placement!

Hello Kopiwriter, we loved your entry because it is very focused on the "Healing Power of Touch", the fact that a mother's touch is essential to heal both physically and emotionally. The story is also focused on a parent/child relationship and in cough and cold context which makes it ownable by our brand! Thank you so much and well done again! The Vicks brand team.

Vicks
Yurio
Yurio #2 Prize
Yurio 105,170 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Russia

#2 Prize of €2,000 for Mom, give me phone

Dear Yurio, thanks a lot for your entry! We loved the tension between "touch" and technology here, which makes "touch" appear as a modern, genuine, and efficient way to bring more love in the family. Really well done! The Vicks brand team.

Vicks
sijibomi82
sijibomi82 #3 Prize
sijibomi82 33,820 Creative Score
  • Video
  • Creative Writing
  • Photography
  • Script Writing
Nigeria

#3 Prize of €1,000 for time travel

I'm extremely happy and excited about this win. This is my first
competition on eYeka and winning one of the prizes means a great deal to
me. It's always great when you're rewarded for something you've done. I
can't stress how encouraging all this is...so thank you :)

Hello Sijiborn82, your entry is probably the most touching and emotional from all the 144 ideas we received! We liked the fact that the story leverages technology which makes it modern and yet very genuine. Really well done! The Vicks brand team

Vicks
abelalmonte
abelalmonte #4 Prize
abelalmonte 86,880 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Script Writing
Dominican Republic

#4 Prize of €1,000 for Distance

shobz
shobz #5 Prize
shobz 965,400 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Script Writing
Philippines

#5 Prize of €500 for Keep in Touch

Dear Vicks, Thank you for appreciating my story! Keep in touch here in Eyeka!

Hello Shobz, we liked your entry because it shows well how essential "touch" is for a child. We also like the fact that technology cannot replace real touch which can be tempting for parents nowadays, it will resonate well with them! Really well done! The Vicks brand team

Vicks

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

VapoRub Power of Touch community

Meet all the creative contributors for the contest

94 Contributors