Results | Nestlé - SweeTARTS – Make everyone crave SweeTARTS for St Valentine’s Day and Easter.

Discover the results of the Nestlé - SweeTARTS contest

Challenge

Resume of the contest

Make everyone crave SweeTARTS for St Valentine’s Day and Easter.

Wow us with your incredible idea for a new seasonal offering of famous SweeTARTS candies, to be sold during St Valentine’s Day or Easter, in the US.

Product design: presentation of ideas with illustrations and text and one page of summary (with the provided template).

3 Winners 4 Community's Favorites 130 Contributors 228 Media Accepted 33 Countries 9 Languages

SweeTART Nestle

Thank you all so much for your amazingly creative work on this project! The team had such a fun time going through the entries; they were all really great!

Jury's Prize Winners

Selection by SweeTART

Lo0 #1 Prize

Lo0 290,940 Creative Score

Graphic Design
Video
Illustration
Creative Writing
Label & Package Design
Photography
Script Writing

Canada

#1 Prize of €3,000 for Treasure Hunt

We love the Treasure Hunt idea. Being able to draw on the tradition of Easter egg hunts, but make them more interesting and interactive. We also love that this idea keeps the consumer active and moving around.

SweeTART

Litaniya #2 Prize

Litaniya 236,160 Creative Score

Graphic Design
Illustration
Creative Writing
Label & Package Design
Script Writing

Belarus

#2 Prize of €1,500 for Why I love You?

We like that this idea has the potential to create new traditions, giving consumers the chance to celebrate in the days leading up to the holiday!

SweeTART

sebastianbellidodg #3 Prize

sebastianbellidodg 22,740 Creative Score

Graphic Design
Video
Illustration
Animation
Creative Writing
Label & Package Design
Photography
Script Writing

Argentina

#3 Prize of €500 for XOXO Passion Flavors

We love that these shaped gummies bring a new twist to the heart shaped gummies that are usually found in Valentine's Day. Also, they create a fun eating experience as you can give the shapes to friends.

SweeTART