Discover the results of the PepsiCo - Social Beverage contest
Challenge
Resume of the contest
Invent a new premium beverage that helps hosts shake up every day party routines!
Invent a new beverage for adults that shakes up social get-togethers. Your concept should enable hosts to stand out as interesting individuals and reveal their social superpowers, while breaking the ice.
1 page on a white background, including 1 lead visual design (and supporting visuals if necessary) and under 200 words of text, using the template provided.
Jury's Prize Winners
Selection by Pepsico

ma-create #1 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Script Writing
#1 Prize of €2,000
I really liked the flavor profile - using pineapple as a base flavor with different interesting combinations. The social aspect was very simple but still fun and I can imagine people actually doing it. The submission was well written and well designed. thank you!

marloxx_9 #2 Prize
- Graphic Design
- Illustration
- Label & Package Design
- Photography
#2 Prize of €1,000
I liked that this concept incorporated the idea of sharing and also of mixology. The design of the bottle was very well done too. This idea responded to all the elements of the brief. Thank you!

657123647 #3 Prize
- Graphic Design
- Video
- Illustration
- Animation
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#3 Prize of €500
I liked that the beautiful design and idea of flowers could make this a beverage that people would want to bring to a party of put on their table as a host. The entry was well written and well designed. Thank you!
Community's Favorites
Based on the votes of the contributors in the Feedback Circle