Downy/Lenor - Unstopables Contest Ended
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Discover the results of the Downy/Lenor - Unstopables contest


Challenge

Resume of the contest

Elevate the mundane with Downy/Lenor Unstopables.

Create a poster that will bring to life why Downy/Lenor Unstopables Beads is like magic, using one of the two routes: Magic to provide the right intensity and stability of freshness or Magic to activate dry fabric scent.

One poster with a tagline and a short paragraph of text, using the template.

Read the full brief

3 Winners 7 Community's Favorites 43 Contributors 77 Media Accepted 18 Countries 7 Languages
904a6730bc30013286640a1e243ccdfe

Downy P&g

Thank you all for the amazing ideas of visualization the benefits.

Jury's Prize Winners

Selection by Downy

gaiariva
gaiariva #1 Prize
gaiariva 780,540 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Italy

#1 Prize of €1,500 for So reductive

I really like the idea to bridge the closet and washing machine, to demostrate the 'just wash freshness'

Downy
AnnaNThang
AnnaNThang #2 Prize
AnnaNThang 1,053,330 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
United States

#2 Prize of €600 for Inside...

The idea of unzipping the spring feeling with Unstopables and the visualization of scent carrying by the beads shape are great!

Downy
Samira-Rafi
Samira-Rafi #3 Prize
Samira-Rafi 2,425,760 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Morocco

#3 Prize of €400 for long-lasting freshness intensity

A perfect analogy to bring the idea of 'sustainable intensity' via time pass.

Downy

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Downy/Lenor - Unstopables community

Meet all the creative contributors for the contest

43 Contributors