Downy - Flawless Look Contest Ended
Express

Discover the results of the Downy - Flawless Look contest


Challenge

Resume of the contest

Be ready for anything with your flawless look from morning to night!

Bring to life how Downy/Lenor helps you look and feel your best by giving your clothes the finest fragrances and the power to avoid creasing throughout the day, or the power to preserve the newly bought look of new clothes.

Poster and description (2 pages).

Read the full brief

3 Winners 6 Community's Favorites 28 Contributors 52 Media Accepted 19 Countries 6 Languages
904a6730bc30013286640a1e243ccdfe

Downy P&g

Thank you for all your work, the breath of ideas you came up with were amazing. It really helps us think more creatively and outside the box.

Jury's Prize Winners

Selection by Downy

asurzhykova
asurzhykova #1 Prize
asurzhykova 65,650 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
Ukraine

#1 Prize of €1,500 for Wardrobe

Very intuitive and conveys the benefit in a simple yet compelling way.

Downy
cedricfschan
cedricfschan #2 Prize
cedricfschan 75,550 Creative Score
  • Video
  • Photography
Malaysia

#2 Prize of €600 for The comfortable cloth

The visual analogy works perfectly, great work!

Downy
Designlassana
Designlassana #3 Prize
Designlassana 139,780 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Script Writing
France

#3 Prize of €400 for Downy bag

Smart and visually communicates the benefit without having to rely on words. Great work!

Downy

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Downy - Flawless Look community

Meet all the creative contributors for the contest

28 Contributors