Discover the results of the Downy Makes Detergent contest
Resume of the contest
Experience the great duo of Downy/Lenor detergent and fabric conditioner.
Downy/ Lenor, the famous fabric conditioner brand will soon launch a detergent! Create two posters to: 1) Introduce Downy/Lenor Detergent, 2) Convince people they should buy this detergent instead of the one they buy today.
2 posters with tagline for each and a paragraph of text. (3 pages max in PDF)
I would like to thank all participants for their participation. There were lots of good ideas and everybody devoted considerable time into this. We learned a lot from every work and inspired. Thanks a lot!!!
Jury's Prize Winners
Selection by Downy
gaiariva #1 Prize
- Graphic Design
- Creative Writing
- Label & Package Design
- Script Writing
#1 Prize of €3,000
You have managed to bring both freshness and cleaning aspect to life within a regimen/duo/partners context. Puzzle is a great analogy to bring this to life. Well done!
oceanomare #2 Prize
cm92 #3 Prize
Based on the votes of the contributors in the Feedback Circle
Top in Quality
Rank 1 oceanomare 787,330 Creative Score
Rank 2 ma-create 930,900 Creative Score
Rank 3 buenfollon 34,360 Creative Score
Top in Originality
Rank 1 ginarutherford 470,650 Creative Score
Rank 2 aek_studio 55,080 Creative Score
Rank 3 ma-create 930,900 Creative Score