CRUNCH - Pitch the next video Contest Ended
#CrunchAd Grants

Discover the results of the CRUNCH - Pitch the next video contest


Challenge

Resume of the contest

CRUNCH Cereals helps teens get out of trouble! Imagine a video that people watch until the end; and pitch it to us.

Imagine a story about CRUNCH Cereals helping teens getting out of boring situations and/or social conventions. “Pitch” your story to us, letting us know what your final video will look like.

Pitch video featuring storyboards or pictures. Click here for more information on the pitch format. 

Read the full brief

3 Winners 6 Community's Favorites 28 Contributors 39 Media Accepted 14 Countries 7 Languages
16a7b4a0669e013265d80a1e24287e51

Crunch Nestle

For the first time in 2015, the CRUNCH brand has decided, through eYeka community, to get a new creative and different video content. 

We would like to kindly thank all the participants for the craze for our brand and the numerous participations we received. 

The entries were high quality and very rich in regards to the diversity of the ideas. 

Jury's Prize Winners

Selection by Crunch

aceblvd
aceblvd #1 Prize
aceblvd 237,500 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
France

#1 Prize of €13,000 for Crunch 'How to be a bad boy' PAD 30s

Hi, a huge "thank you" for your participation. We decided to award you with first place because your video is the one that corresponded the most to our expectations. 

The topic of man-woman relationship within the teenagers is not something new but it is very aspirational and you are treated it with modernity, thanks to various language and technology elements. 

The video is very funny too and the production is amazing. 

Crunch
duncan88smith
duncan88smith #2 Prize
duncan88smith 138,270 Creative Score
  • Video
  • Script Writing
U.K.

#2 Prize of €9,000 for Final Version - Crunch Contest

It's always fun working with a brand that's youthful, fun and mischievous like CRUNCH.

As a creative, it gave you an opportunity to have some fun with the idea, push the boundaries and be a bit naughty.

I’m really happy that they liked my film and I hope it can bring some smiles to people's faces.

Hey Duncan, thank you so much for participating. We were very seduced by the topic on parent-child conflictual relationship as our target consumer is teens. 

Your video managed to be humorous and irreverent, just like the CRUNCH spirit and the production is very well done. 

Crunch
loiclasne
loiclasne #3 Prize
loiclasne 109,100 Creative Score
  • Video
  • Illustration
  • Creative Writing
  • Script Writing
France

#3 Prize of €6,000 for Crunch

Working on the CRUNCH project and for Nestlé (and of course with all the other brands from the website) is very fulfilling, as artistically as professionally for each new contest. 

eYeka is also a great platform and helper in moments of doubts. 

Thank you all! 

Hi Loïc, and thank you very much for participating. Your idea of the driving school has immediately seduced us for its originality (it is a place not often used in communications and ads). The video is perfectly aligned with the daily boredom experienced by our target consumer. 

The production was well done, respected CRUNCH's brand codes and tone of voice. 

Crunch

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

CRUNCH - Pitch the next video community

Meet all the creative contributors for the contest

Thank you all for the job you have done, it was a real pleasure working with you! Congratulations to all 3 of you! 

28 Contributors