Discover the results of the KITKAT contest
Challenge
Resume of the contest
Can you bring KITKAT up a notch?
Give KITKAT a twist that would make breaks even more special.
PDF Presentation (text with/without images) – 5 pages max.
Jury's Prize Winners
Selection by Kit Kat

smichaudminard #1 Prize
#1 Prize of €3,000
The use of existing KITKAT properties and taking it into a new product & pack format creates a concept that consumers would be willing to pay more for. A really exciting way to bring a more premium KITKAT experience to life.
Kit Kat
gaiariva #2 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#2 Prize of €2,000
The ability to make a consumers break even better by combining music! A really interesting idea that extends the break experience and makes it even better for consumers.
Kit Kat
ZMardin #3 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#3 Prize of €1,000
A great concept based on a strong insight about creating an intimate connection with another person. Takes the KITKAT product and helps facilitate that bonding moment.
Kit Kat
Aleksmaster #4 Prize
- Graphic Design
- Video
- Illustration
- Animation
- Creative Writing
- Label & Package Design
- Script Writing
#4 Prize of €1,000
This is a great idea that takes an existing product and adds value by allowing people to consume single fingers at a time. Adds value to consumer by enabling them to portion their consumption.
Kit Kat
Paul-alleyrat #5 Prize
#5 Prize of €500
Links a existing habit around consumption of KITKAT with a hot beverage and helps facilitate the moment by making the consumers experience even better. Thank you!
Kit KatCommunity's Favorites
Based on the votes of the contributors in the Feedback Circle
Top in Quality
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Rank 1 gr1zl1ck 6,530 Creative Score
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Rank 2 smichaudminard 5,040 Creative Score
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Rank 3 ngdeser 0 Creative Score
Top in Originality
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Rank 1 gr1zl1ck 6,530 Creative Score
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Rank 2 volodymyr_moskalets 130,200 Creative Score
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Rank 3 ngdeser 0 Creative Score
Top in Story-telling
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Rank 1 gr1zl1ck 6,530 Creative Score
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Rank 2 ngdeser 0 Creative Score
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Rank 3 volodymyr_moskalets 130,200 Creative Score