Personal Care for Men Contest Ended

Create the ideal space for men to get them to care about their appearance!

€5,000
Contest ended on November 17, 2014
Illustration - Creative Writing

When it comes to taking care of their appearance, most men don’t make an effort. It’s not that they don’t care about the way they look, they just aren’t approached in a way that relates to them. Beauty brands connect with women by speaking to them in a relevant, feminine style. This gets them interested in and involved with their offerings.

Men deserve a masculine approach, one that understands their lifestyle, passions, and key moments where grooming matters. Help Unilever create a style and method that appeal to men and encourages them to become grooming males!

Format:presentation in PDF maximum 5 pages.