Pringles "Sour Cream & Chili" Contest Ended

Discover the results of the Pringles "Sour Cream & Chili" contest


Resume of the contest

What happens when Pringles creates an unlikely mix of flavors? You get a totally awesome match!

Introduce the new Pringles flavor that is all about an unlikely mix of Sour Cream and Chili in a way that would get people excited and desperate to try them.

Video or animation – 45 seconds max.

3 Winners 59 Contributors 64 Media Accepted 19 Countries 7 Languages

Pringles Kellogg's

Dear creators, thank you all for your hard work!! Again, we had a hard time picking the winners. We are certainly surprised at the quality of your work, given this is a particularly difficult job to begin with.

Congratulations to the three winners!! and a big thank you to the rest of the community!!

We appreciate your passion on the brand and hope to work with you again soon!

Jury's Prize Winners

Selection by Pringles

andresbroennimann #1 Prize
andresbroennimann 0 Creative Score
  • Video
  • Creative Writing
  • Script Writing
United States

#1 Prize of €5,000

Andresbroennimann, job well done!

You clearly understood the brief and championed the Pringles band equity. You brought excitement to the viewers and built intrigue towards the end. Thank you!

We now have the final packaging and hope you could modify that pack to complete this great piece of work!

mordov-centre #2 Prize
mordov-centre 0 Creative Score
  • Video
  • Animation
  • Creative Writing
  • Script Writing

#2 Prize of €3,000

Mordov-center, what an interesting take on the reaction to this novel flavor. This video would beat the rest if you could rebalance the relationship between the chili and the sour cream -- based on the brief. We had also wished that the audio mix could further accentuate the human reaction--it is sometimes taken over too much by the background music.
Still, we love the approach! Good job!

Franzo #3 Prize
Franzo 0 Creative Score
  • Video
  • Animation

#3 Prize of €2,000

Franzo, we really like your video and feel it has got a lot of potential. It is fun and interesting to watch. It would be perfect if the unique combination of flavors is brought to life in the same way that you depicted the invention of potato chips.

Thank you!


Pringles "Sour Cream & Chili" community

Meet all the creative contributors for the contest

59 Contributors