Allen's Contest Ended

Discover the results of the Allen's contest


Challenge

Resume of the contest

Let your inner child create the best candy possible for moms to give their kids as a fun sweet treat.

Calling out all sweet-toothers! Create the perfect candy that makes mom the hero of the day!

Presentation to include at least one front and one back picture of the packaging as per guidelines

Read the full brief

6 Winners 6 Community's Favorites 37 Contributors 48 Media Accepted 17 Countries 8 Languages
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Allen's Nestle

Huge thank you to everyone who participated, it's always fun looking at different lolly ideas and there was certainly lots to choose from here.

Jury's Prize Winners

Selection by Allen's

yonoeliaytu
yonoeliaytu #1 Prize
yonoeliaytu 127,000 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
Spain

#1 Prize of €3,000 for Tasty Mix

I discover eYeka this year, I caught them while surfing online. Allen's contest was the first I have participated so I am very happy to know that my idea has won the first prize.

I was living in Australia 5 years ago and I love Allen´s lollies & sweets, so I am very grateful for this opportunity. Hoping to see the packaging in the market.

I am looking forward to the future challenges! Thank you eYeka & Allen´s!

We love the simple yet playful packaging design, a really clever way to bring the product to life and make it more permissible for mum.

Allen's
lalie6
lalie6 #2 Prize
lalie6 51,670 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
Switzerland

#2 Prize of €2,000 for Monkey coins

We love the idea of having sweet messages from mum to the child in a clever playful way.

Allen's
maquiel
maquiel #3 Prize
maquiel 133,440 Creative Score
  • Graphic Design
Brazil

#3 Prize of €1,000 for Explosive Caterpillar

A fun and playful way to extend the lolly experience by building a caterpillar, means the kids don't need to eat so many becuase they are busy having fun with the ones they have!

Allen's
kerubin
kerubin #4 Prize
kerubin 321,020 Creative Score
  • Graphic Design
  • Creative Writing
Singapore

#4 Prize of €1,000 for Allen's Story Time!

A sweet story telling moment between mother and child made sweeter by the ALLEN'S lollies experience. A great way for mum to have special time with her child.

Allen's
Dana_Alhudur
Dana_Alhudur #5 Prize
Dana_Alhudur 149,210 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Script Writing
Ukraine

#5 Prize of €500 for Aliens, discover the cosmos

A cute way to bring lollies to life, playful way to talk about the fruity names of our products.

Allen's

Additional Prize category

MOCKI010
MOCKI010 Additional winner
MOCKI010 204,040 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
Germany

Additional winner for ALLENS-MAGIC-MUGGLES

A clever way to package ALLEN'S lollies creating a cute experience for mum and child

Allen's

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Allen's community

Meet all the creative contributors for the contest

37 Contributors