Discover the results of the Mountain Dew Treat contest
Challenge
Resume of the contest
Treat young guys with a delightful soft drink, by Mountain Dew.
The second contest of the series of three Mountain Dew contests is about TREAT. Invent a new kind of drink that will offer to reward young people after they have completed something they should be very proud of.
presentations with text and visuals, 5 pages max.
Mountain Dew Pepsico
Thank you all for your participation! Selecting winners has been a hard task given all the great ideas the contestants provided. We certainly look forward to engaging you all again in the future!
Jury's Prize Winners
Selection by Mountain Dew
AnnaNThang #1 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#1 Prize of €3,000 for Cidew
Cidew represents the way Mountain Dew would do Cider. The artwork and packaging truly brought the idea to life, and leveraged the heritage of cider as a part of the brand proposition. This is Dew Cider, the bad-ass way!
Mountain Dew
ma-create #2 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#2 Prize of €1,500 for DiLight+original logo
We were impressed by incredible artwork and the new experience for the consumer. This idea highlighted an opportunity for Mountain Dew to offer a new taste experience to the consumer.
Mountain Dew
kerubin #3 Prize
#3 Prize of €1,000 for Zesty Confetti
The team was attracted to the dual-pack idea and the unique ingredients. Moreover, it offers the same bold color to a Dew product that the current color offers, allowing it to stand out from the rest of the pack.
Mountain DewCommunity's Favorites
Based on the votes of the contributors in the Feedback Circle
