Discover the results of the Visa contest
Challenge
Resume of the contest
Make new Visa cardholders excited by reinventing the welcome kit that they receive with their new Visa
Reinvent the standard boring credit card welcome kit by creating an original, modern, appealing introduction to delight and excite new Visa card users.
Presentation with text and pictures.(5 pages max)
Jury's Prize Winners
Selection by Visa
IsaacCheah #1 Prize
#1 Prize of €3,000 for Visa: Augmented Reality Welcome Pack
The idea of using the card as the "key" for the augmented reality showing all the benefits that the cardholder have access was very interesting for us and we really liked it. And also the way the innovation was used to complement the information about the product benefits.
Visa
ketbruce #2 Prize
#2 Prize of €2,000 for game code
What we really liked in this proposal is the icons that reflect the product benefit. It is easy to associate the car key for example with the car rental insurance, the stamp with travel, etc.
Visa
superrockgalaxy #3 Prize
#3 Prize of €1,500 for VISA : POP-KIRIGAMI
This is a very beautiful and creative welcome kit which captures the attention of the cardholders. It is a classic proposal with a modern design.
Visa
ketbruce #4 Prize
#4 Prize of €500 for little book
What we liked most in the proposal is the way that visually it shows all the benefits the card can offer by simply showing a continuity of the card related the benefits like purchase, protection, online purchase, etc.
VisaCommunity's Favorites
Based on the votes of the contributors in the Feedback Circle
Top in Quality
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Rank 1 chisa 0 Creative Score
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Rank 2
alicelebegue1986
2,030
Creative Score
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Rank 3
inakiy
45,330
Creative Score
Top in Originality
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Rank 1
a_garankin
10
Creative Score
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Rank 2
mamtav
750
Creative Score
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Rank 3
inakiy
45,330
Creative Score
Top in Story-telling
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Rank 1
globalblack
100
Creative Score
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Rank 2
a_garankin
10
Creative Score
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Rank 3
ketbruce
96,980
Creative Score