NESCAFÉ Fresh Start Contest Ended

Discover the results of the NESCAFÉ Fresh Start contest


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Case Study: Getting fresh, high-quality video content to connect NESCAFÉ with Millennials

Find out more about NESCAFÉ's success story

Challenge

Resume of the contest

What can you kick-start when inspired by NESCAFÉ?

Make yours the motto: “It all starts with a NESCAFÉ”, and tell us what you put behind the “It”. Your story can be big or small. It can change your day or your life.

Videos 90 sec max. 

8 Winners 5 Community's Favorites 55 Contributors 60 Media Accepted 24 Countries 7 Languages
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NESCAFÉ Nestle

Dear All,

We were amazed and touched by the volume and the quality of the work, ideas and films.  We looked at all your entries in greater details and with lots of fun, emotion and pride. 


We acknowledge the energy the community has put into our brief and want to thank you ALL for your participation. 


We really had a tough time selection the winners, because there were so many great entries! We wish we could award many more! 


Hope you will agree with our selection and share these. 
We also hope you will participate in our possible next conquests. 


All the best and Take Care. 
It all starts witn a NESCAFE.

The NESCAFE global team - Switzerland, global Head Office.

Jury's Prize Winners

Selection by NESCAFÉ

MarchenkoMaksym
MarchenkoMaksym #1 Prize
MarchenkoMaksym 4,070 Creative Score
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Script Writing
Ukraine

#1 Prize of €12,000

Thanks a lot to Nescafe for a great opportunity to express myself. Working on this project was quite difficult, but gave a lot of pleasure and news about winning made me very happy. Thanks to Nescafe I will leave for a three months trip around Asia, where I will learn, behold, develop and relax.

Well done! we were moved by:

- quality of the storytelling
- insight with office games
- quality of the production
- quality of the acting

Well done again!
 

NESCAFÉ
FFC
FFC #2 Prize
FFC 0 Creative Score
  • Video
France

#2 Prize of €6,000

祝贺!以下是我们非常喜欢的地方:

- 很有灵感的原创歌曲
- 很棒的歌词,跟咖啡灵感相联系  
- 轻松愉快的氛围
- 现代,能打动年轻的消费者 
- 真实而平易近人  

NESCAFÉ
LuneCZ
LuneCZ #3 Prize
LuneCZ 0 Creative Score
  • Video
Czech Republic

#3 Prize of €3,000

祝贺你!多么美妙的发现,我们学到了很多!! 

谢谢,我们很喜欢你作品的:
- 高质量的想法
- 很棒的视频质量 
- 作品里的摆设、氛围、环境
- 声效设计

NESCAFÉ
duncan88smith
duncan88smith #4 Prize
duncan88smith 0 Creative Score
  • Video
  • Script Writing
U.K.

#4 Prize of €2,000

祝贺!你的作品很感人也很激励人心 - 展示了很好的“开始”!  

我们甚至还想要更多的音乐,让你的故事在这样的氛围中继续 - 现代、舒适

NESCAFÉ
sedighadiri
sedighadiri #5 Prize
sedighadiri 10 Creative Score
  • Video
  • Script Writing
U.K.

#5 Prize of €2,000

祝贺你!

- 非常感人、浪漫的故事
- 很符合我们咖啡对于人群的定位  
- 很有启发
- 作品制作质量很高  
- 很好地使用雀巢的“红色”

NESCAFÉ

Additional Prize category

Alfonsog35
Alfonsog35 Additional winner
Alfonsog35 0 Creative Score
  • Graphic Design
  • Video
  • Animation
  • Photography
Spain

Additional winner

你的作品展示了很好的见解,我们很感动,相信其他看的观众也会被感动。谢谢你使用我们新的红色雀巢杯。祝贺你!  

NESCAFÉ
folarinpearse
folarinpearse Additional winner
folarinpearse 0 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
Nigeria

Additional winner

非常感人的见解、故事以及配音。再次感谢你创作这么美好的视频,祝贺你  

NESCAFÉ
carlos_takemoto
carlos_takemoto Additional winner
carlos_takemoto 175,420 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
Brazil

Additional winner

太有趣了!我们很喜欢你的视频!能成为很好的病毒式流行视频,同时也展示了雀巢带来的创意灵感。谢谢,祝贺你  

NESCAFÉ

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling


雀巢全新开始 community

Meet all the creative contributors for the contest

55 Contributors