SK-II - China Luxury Contest Ended

Discover the results of the SK-II - China Luxury contest


Challenge

Resume of the contest

Can you convince women in China that SK-II is the best skincare brand for them?

Create fresh and engaging digital, mobile, outdoor, in-store, or event ideas that will make SK-II the most desired premium skincare brand in the eyes of modern, affluent women in China.

Presentation with text and visuals, maximum 5 pages (PDF).

Read the full brief

5 Winners 83 Contributors 122 Media Accepted 31 Countries 9 Languages
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SK-II P&g

Thank you everyone for your participation! We valued each and every entry and we are deeply inspired to win now with the Chinese women!

Jury's Prize Winners

Selection by SK-II

happiestfung
happiestfung #1 Prize
happiestfung 207,400 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
Hong Kong

#1 Prize of €5,000 for 妳的青春限額-SK尊美信用卡

Based on deep insights on what can work with Chinese women. Clutter-breaking in the category!

SK-II
clementime
clementime #2 Prize
clementime 79,020 Creative Score
  • Animation
Canada

#2 Prize of €3,000 for SK-II Ring-II

"This kind of creative brainstorming was a lot of fun and I am grateful for
the opportunity! Congrats to all for their hard work!"

Fantastic level of details in bringing this idea to life, very impressive!

SK-II
boonkis
boonkis #3 Prize
boonkis 569,530 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Colombia

#3 Prize of €3,000 for 5 CAPITALS WOMEN

This would highly appeal to the Chinese women, very insightful!

SK-II
ellaquiogue
ellaquiogue #4 Prize
ellaquiogue 38,440 Creative Score
  • Graphic Design
Philippines

#4 Prize of €2,000 for Feel by SK-II. Gracefully Asian. Gracefully You.

We can imagine the potential of this in social media, very engaging and shows high potential!

SK-II
dodgelee
dodgelee #5 Prize
dodgelee 20,110 Creative Score
  • Video
  • Animation
China

#5 Prize of €2,000 for SK-II takes you through the Journey of reverse aging SK-II 带你开启逆龄之旅

Great level of details in bringing this idea to life and very much hinged on SK-II's equities and benefits!

SK-II

SK-II - China Luxury community

Meet all the creative contributors for the contest

83 Contributors