Smart Toothpaste Contest Ended

Show us what is so great about the new “Smart toothpaste”.

€8,000
Contest ended on March 30, 2014
Illustration

Imagine a toothpaste that can actually adapt to your mouth’s specific needs. It is active where you need it most to solve your specific mouth care issues, such as plaque, sensitivity or gum problems. You no longer have to buy toothpaste at random. How would you tell people about this revolutionary product and what message would you use to advertize its unique properties?

Create a poster that shows the benefit of the new smart toothpaste that adapts to your specific oral care issues in a simple, visual and intuitive way, with a tagline to bring out the idea.

Format: Photo, illustration or print with explanation