Make growing-up milk grow up!
Growing-up milk provides babies with all the nutrition they need for growing up. What about kids that are between 4 and 6 years old? At that age, mums still decide what to feed them, often introducing a more varied diet that includes milk, baby food and solid food. Yet kids that age often want to choose what they eat. How can we make growing-up milk more appealing to these older children?
Design an appealing poster and imagine promotional ideas to make growing-up milk so appealing to the big boys and girls that when they see it in a shop, they will ask their mother to buy it!
Format: A presentation consists of a poster and a detailed explanation of your promotional idea (in PDF format)