Hyundai Brilliant Experience Contest Ended

Discover the results of the Hyundai Brilliant Experience contest


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Case Study: A Brilliant Idea for a very Creative Brand Campaign

Find out more about Hyundai's success story

Challenge

Resume of the contest

Beyond transportation, what brilliant experiences can a car offer?

Tell us an original, unique and engaging story where people have a brilliant, memorable experience with a car.

Print or video/animation recommended in 30 - 60 seconds

Read the full brief

12 Winners 155 Contributors 233 Media Accepted 36 Countries 10 Languages

Jury's Prize Winners

Selection by Hyundai

Video category

duncan88smith
duncan88smith #1 Prize
duncan88smith 138,200 Creative Score
  • Video
  • Script Writing
U.K.

#1 Prize of €25,000 for Table For Four (Shortened Version)

pablofhx
pablofhx #2 Prize
pablofhx 710 Creative Score
  • Graphic Design
  • Video
  • Creative Writing
Spain

#2 Prize of €12,000 for Road

boulanol
boulanol #3 Prize
boulanol 13,790 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Creative Writing
  • Label & Package Design
France

#3 Prize of €6,000 for HYUNDAI Brilliant Experience

LuneCZ
LuneCZ #4 Prize
LuneCZ 15,980 Creative Score
  • Video
Czech Republic

#4 Prize of €2,000 for Night Journey

shu_wu
shu_wu #5 Prize
shu_wu 144,550 Creative Score
  • Animation
  • Creative Writing
  • Script Writing
China

#5 Prize of €2,000 for 我们也要坐过山车 We want to play roller coaster

shepherd
shepherd #6 Prize
shepherd 10,770 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Malaysia

#6 Prize of €2,000 for The Car As

Design category

oceanomare
oceanomare #1 Prize
oceanomare 837,650 Creative Score
  • Graphic Design
  • Animation
  • Creative Writing
Italy

#1 Prize of €10,000 for StoryOnBoard-Tree

I want to thank Innocean, Hyundai and eYeka. I am very glad to know that my idea is a source of inspiration for Hyundai, and the fact that I saw my idea in these magazines is really amazing! This was the intent of my concept and I posted 3 works just to demonstrate the flexibility of the idea, beyond the execution, so I am particularly pleased that Hyundai caught it. I strongly believe in the power and the beauty of ideas. Behind every good idea there is a good story, and that is what we are created for: to tell stories. There is always a blank paper to fill. That’s the eternal challenge, and the eternal source of inspiration.

gaiariva
gaiariva #2 Prize
gaiariva 782,530 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Italy

#2 Prize of €5,000 for Romantic Action

chintami
chintami #3 Prize
chintami 998,910 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Script Writing
Indonesia

#3 Prize of €2,500 for Shadow Puppet

tagore
tagore #4 Prize
tagore 56,680 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
India

#4 Prize of €1,000 for My car, my life partner

Chandandesigner
Chandandesigner #5 Prize
Chandandesigner 78,650 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
India

#5 Prize of €1,000 for Accelerate imagination

TheAnimationArmy
TheAnimationArmy #6 Prize
TheAnimationArmy 0 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
Spain

#6 Prize of €1,000 for The car is the reflection of your life

Hyundai Brilliant Experience community

Meet all the creative contributors for the contest

155 Contributors