Pepsi Taste Contest Ended

Discover the results of the Pepsi Taste contest


Challenge

Resume of the contest

Find THE idea that will finally show the world that Pepsi tastes great!

Do you like Pepsi? In blind tastings, Pepsi is often said to have a unique and absolutely delicious taste. But you know how it is… some people follow the crowd and are unwilling to change. Others prefer to be different, to shake things up! We are looking for great new ideas, besides TV advertising or free trials, to get people to discover how great Pepsi tastes.

So rack your brains and help us to find THE amazing new idea to show people that Pepsi really tastes great!

Format: Presentations with pictures or illustrations and text.

3 Winners 111 Contributors 136 Media Accepted 32 Countries 10 Languages
4d92339d9f624b0e8f328cefe24888d8

Pepsi Pepsico

Among all the ideas, these 3 ideas were very clever on how to approach the problem. They were also very aligned with the brief and the main business issue.

Jury's Prize Winners

Selection by Pepsi

Gevorg
Gevorg #1 Prize
Gevorg 265,600 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
  • Script Writing
Russia

#1 Prize of €3,000 for promotional campaign

Hello! I would like to thank all the community Eyeka and Pepsi company for the opportunity to let us express ourselves. It was a very interesting contest and I am glad that I was able to win it! It is my first victory, and so I am doubly happy. I wish to all the participants of the community a lot of inspiration and victories!

Ben_Saunders
Ben_Saunders #2 Prize
Ben_Saunders 7,610 Creative Score
  • Video
  • Creative Writing
U.K.

#2 Prize of €1,500 for Pepsi Mystery

Cryipt_Pamungkas
Cryipt_Pamungkas #3 Prize
Cryipt_Pamungkas 7,560 Creative Score
  • Graphic Design
  • Video
  • Animation
  • Creative Writing
  • Label & Package Design
Indonesia

#3 Prize of €1,000 for change your change

Winning 1,000 is so great, it will re-motivating me to join more contest, and with 1,000 I can get a new HD camera, that's mean I can join the video-contests… wish me luck :D

Pepsi Taste community

Meet all the creative contributors for the contest

111 Contributors