Activia - Happy Belly Contest Ended

Show us how a happy belly looks like!

Start January 23, 2013 End February 03, 2013 23:59 UTC Deliberation Results March 2013
January 23, 2013
February 03, 2013 23:59 UTC
March 2013


A lot of people only think about their belly when they have a problem, they tend to associate it only with negative things: pain, bloating, discomfort, and are usually ashamed to talk about it with other persons, it’s a taboo topic.

Thanks to Activia, our belly feels well so we feel better and it’s easier to be happy and enjoy the day at the fullest.

We believe it is important to have happy bellies.

Wellbeing and emotions are linked to our belly! Happy bellies = happy people...

Creative Challenge

Help us to communicate the positive side of feeling well and having a happy belly by showing us what a happy belly looks like in a visual.

Your engrossing and good looking visual will make everyone want to have a happy belly.

TIPS: Start by thinking how you feel when you have belly disorders? What does this prevent you from doing? Then think about having a happy belly. Think about how would your belly be if it was happy? How do you feel? What does this allow?


Jury's Prize

  • #1 Prize €3,500
  • #2 Prize €1,000
  • #3 Prize €500


Print : illustration or pictures.

Winning Criteria

We will award prizes to creations that best personalize a happy belly and make everyone want to have one.


Guidelines for this contest

• You do not have to feature Activia in your entry. We want to understand your feelings when you have a happy belly and what it looks like for you.

• Your entry must be in English, Spanish or French

eYeka standard guidelines

  • Do not show any personal details in the entry (name, contact number, e-mail address, etc.).
  • Keep the source files / working files of your entry until the winners have been announced as they may be needed.
  • Your participation must comply with the rules you accepted when you joined the contest.
  • Your entry has to be your own work to be considered into the contest. If you have included protected elements (music, photographs, designs, fonts, etc.), make sure to fill in the Legal Information section when you upload. You may be asked to provide the authorizations and licenses to use such elements.
  • You must be able to provide the written authorizations from each of the authors and actors who have contributed to the entry.
  • Do not depict sexual, violent, religious, political content or any illicit content as per the rules.
  • Any entry that fails to comply with these rules will not be considered for the contest.