Activia Inside Outside Contest Ended

Discover the results of the Activia Inside Outside contest


Challenge

Resume of the contest

When you feel good inside, how does it show on the outside?

Activia is creamy, delicious pro-biotic yogurt that helps to naturally and gently regulate your digestive system.

This yogurt helps you to feel good inside and this shows outside, making you feel at your best.

Your creative challenge: Tell us how it shows on the outside when Activia makes you feel good in the inside.

FORMAT: Print: photos, PowerPoint presentations, illustrations, storyboards, any visual medium that will allow you to express your idea in a clear way.

Read the full brief

3 Winners 56 Contributors 63 Media Accepted 24 Countries 8 Languages
21a3f826858b4144868f3cdce7139212

Activia Danone

First of all they are dead on brief. They reflect how feeling good inside (or not) can affect your daily life and they use interesting metaphors (mask, wings, ..) and key visuals that are good hints for our creative teams to push further in developing the brand's communication.

Jury's Prize Winners

Selection by Activia

chintami
chintami #1 Prize
chintami 998,930 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Script Writing
Indonesia

#1 Prize of €3,000 for Good Inside, Positive Outside

I still remember it was late at night when I did this storyboard and the deadline was near. When I had read the brief the idea just flew in my mind out of nowhere, so before I forgot it, that very day I made it. And I'm so happy then knowing that I get the 1st prize. Usually when I win something, I will celebrate it with my family and besties, by treating them a dinner or lunch. I'm glad and they're glad too. Nothing's more pleasant than a shared pleasure. Meanwhile, I know I've been promising myself that I will travel to new countries whenever I have a chance. And my next target is the kangaroo's country. My relatives there invite me to visit them. Besides, they say that Aussie is different from any other countries. On Christmas season there's no snow there. I imagine how could it be, celebrating Christmas with no snow? hope I will see them with my very own eyes . Thanks eYeka, I plan to travel there next year and the expenses may be from this prize

Tomaso
Tomaso #2 Prize
Tomaso 33,670 Creative Score
  • Graphic Design
France

#2 Prize of €1,500 for activia

Adeline
Adeline #3 Prize
Adeline 60 Creative Score
  • Graphic Design
  • Illustration
France

#3 Prize of €500 for Activia

Activia Inside Outside community

Meet all the creative contributors for the contest

56 Contributors