Redesign Pampers Packaging Contest Ended

Discover the results of the Redesign Pampers Packaging contest


Challenge

Resume of the contest

Reinvent Pampers packaging for parents who demand more!

Disposable diapers have always been both a necessity and a burden to parents. Today, modern parents see their baby as another part of their active lives. They want to be social, busy and stylish and still be recognized as good moms and dads. They want and can afford to have it all.

Reinvent Pampers' packaging for modern parents who demand more: a better and more premium experience when they buy, choose, carry, store and use Pampers.

Format: Pictures, illustrations, sketches, storyboards, and any visual medium that will allow you to describe your idea.

Read the full brief

3 Winners 74 Contributors 87 Media Accepted 27 Countries 8 Languages

Jury's Prize Winners

Selection by Pampers

Design category

Mrno
Mrno #1 Prize
Mrno 109,800 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
China

#1 Prize of €3,000 for The Rolling Pampers

My name is Li Huilin, a student in Jiangnan University, China. My friend recommended eYeka to me last year, and since then I have been participating in lots of contests, especially in design & insight contest. They brought me so much fun to my life and they indeed explored my creativity. Because of eYeka, I have chances to know many creative people in the contests and for me it's really exciting to see so many creative works from different creators.

I created all of the entries by myself, but I look forward to working with other creators too. Usually my inspiration comes from my own life and the magazines I read. For Pampers contest, I went to the shopping mall to check different diapers products, so I can have a basic idea on how to reinvent the packaging, it was interesting to do so. I was surprised that I won the First prize, still can't believe it! Thanks eYeka and Pampers!

Will24
Will24 #2 Prize
Will24 14,570 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
Philippines

#2 Prize of €1,500 for Pampers new heart design

Although I am not a professional designer, I have always been interested in it. I like the idea of coming up with innovative ideas and sketching them up in a piece of paper. This Pampers contest has really got me interested because as a diaper consumer myself, I feel that at least I know somethings that could be developed to add functionality and appeal to the diaper packaging. I did not expect for my design to get chosen as one of the winners, knowing that there are a whole lot of other designs by professional designers entered in the contest! So when I got the congratulatory words from eYeka, I was really surprised. There's no other feeling like winning and I feel very happy and honored that I won. Having won a couple of other contests in the past, I must say that joining eYeka has been a truly rewarding experience for an amateur like me and I encourage my fellow creators to keep on participating. Who knows, it might be you who will win next time

natyzea
natyzea #3 Prize
natyzea 3,270 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
Colombia

#3 Prize of €500 for packaging design diapers

Hi! My name is Natalia Zea, I'm from Medellin Colombia. I am working as Director of Advertising and Marketing in a company of oral and Maxillofacial Radiology. Although my focus has always been in the area of marketing, I always love the creative process of making an advertisement. I have never been a believer of these competitions because I never won anything before. But when I saw the Pampers brief, I found it quite interesting so I dared to participate, although I never thought I would be one of the winners. I would like to say to all the artists: never give up! You have to show your ideas and it's even better when they're awarded with a prize! Many thanks to eYeka and Pampers!

Redesign Pampers Packaging community

Meet all the creative contributors for the contest

74 Contributors