Discover the results of the Coca-Cola - Energizing Refreshment contest

Case Study: Interpreting Coca-Cola’s energizing refreshment
Find out more about Coca-Cola's success storyChallenge
Resume of the contest
Interpreting Coca-Cola as an Energizing Refreshment
Coca-Cola, the iconic brand is inviting you to be a part of its celebration as the energizing refreshment.
Now Coca-Cola empowers you to unleash your creativity by showing us how you can interpret Coca-Cola as an energizing refreshment in whatever style or format you like.
It can be in the form of a video/animation, design/illustration, or photo!
Jury's Prize Winners
Selection by Coca-Cola
Video category

protonsanon #1 Prize
#1 Prize of €24,000
When I entered this contest, I was a student in my last year of a commerce degree. I used my eYeka entry to help get a job at an advertising agency which was a dream come true for me. I wanted to enter because it was a good way for me to hone my craft and scratch my creative itch. I think the idea was born out of trying to imagine how my small home town could become a bit more exciting and a desire to practice some newly-acquired AfterEffects skills. When I learned I'd won $30,000 you might think I had a crazy big party, but no, I bought me and my flatmates pizza for dinner. I saved the prize money and recently spent it travelling Latin America for 6 months which created some of the best memories of my life so far.
When I entered this contest, I was a student in my last year of a commerce degree. I used my eYeka entry to help get a job at an advertising agency which was a dream come true for me. I wanted to enter because it was a good way for me to hone my craft and scratch my creative itch. I think the idea was born out of trying to imagine how my small home town could become a bit more exciting and a desire to practice some newly-acquired AfterEffects skills. When I learned I'd won $30,000 you might think I had a crazy big party, but no, I bought me and my flatmates pizza for dinner. I saved the prize money and recently spent it travelling Latin America for 6 months which created some of the best memories of my life so far.
Photo category

garychan #1 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Photography
#1 Prize of €12,000
Design category

kluster #1 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#1 Prize of €8,000

kluster #2 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#2 Prize of €4,000

kluster #3 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#3 Prize of €4,000