Coca-Cola - Energizing Refreshment Contest Ended

Discover the results of the Coca-Cola - Energizing Refreshment contest


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Case Study: Interpreting Coca-Cola’s energizing refreshment

Find out more about Coca-Cola's success story

Challenge

Resume of the contest

Interpreting Coca-Cola as an Energizing Refreshment

Coca-Cola, the iconic brand is inviting you to be a part of its celebration as the energizing refreshment.

Now Coca-Cola empowers you to unleash your creativity by showing us how you can interpret Coca-Cola as an energizing refreshment in whatever style or format you like.

It can be in the form of a video/animation, design/illustration, or photo!

Read the full brief

5 Winners 1,586 Contributors 2,616 Media Accepted 74 Countries 10 Languages
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Coca-Cola Coca-cola

"The quality far surpassed our expectations. This had a ripple effect on our organisation in the way we do things, the way we access creative concepts and fresh ideas." - Leonardo O'Grady, IMC Director ASEAN

Jury's Prize Winners

Selection by Coca-Cola

Video category

protonsanon
protonsanon #1 Prize
protonsanon 0 Creative Score
  • Video
  • Creative Writing
New Zealand

#1 Prize of €24,000 for Power Up

When I entered this contest, I was a student in my last year of a commerce degree. I used my eYeka entry to help get a job at an advertising agency which was a dream come true for me. I wanted to enter because it was a good way for me to hone my craft and scratch my creative itch. I think the idea was born out of trying to imagine how my small home town could become a bit more exciting and a desire to practice some newly-acquired AfterEffects skills. When I learned I'd won $30,000 you might think I had a crazy big party, but no, I bought me and my flatmates pizza for dinner. I saved the prize money and recently spent it travelling Latin America for 6 months which created some of the best memories of my life so far.

When I entered this contest, I was a student in my last year of a commerce degree. I used my eYeka entry to help get a job at an advertising agency which was a dream come true for me. I wanted to enter because it was a good way for me to hone my craft and scratch my creative itch. I think the idea was born out of trying to imagine how my small home town could become a bit more exciting and a desire to practice some newly-acquired AfterEffects skills. When I learned I'd won $30,000 you might think I had a crazy big party, but no, I bought me and my flatmates pizza for dinner. I saved the prize money and recently spent it travelling Latin America for 6 months which created some of the best memories of my life so far.

Coca-Cola

Photo category

garychan
garychan #1 Prize
garychan 0 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
Hong Kong

#1 Prize of €12,000 for Catch Me If You Can!

Design category

kluster
kluster #1 Prize
kluster 13,690 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
Italy

#1 Prize of €8,000 for cocacola1

kluster
kluster #2 Prize
kluster 13,690 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
Italy

#2 Prize of €4,000 for cocacola2

kluster
kluster #3 Prize
kluster 13,690 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
Italy

#3 Prize of €4,000 for cocacola3

Coca-Cola - Energizing Refreshment community

Meet all the creative contributors for the contest

1586 Contributors