Results | wet n wild Hair – Create fearless, bold & edgy hair colour products to express the inner renegade.

Discover the results of the wet n wild Hair contest

Challenge

Resume of the contest

Create fearless, bold & edgy hair colour products to express the inner renegade.

Create fearless, bold & edgy hair colour products that enables Daring Divas to easily transform their style as easily as they change their make-up to express their wild inner renegade making them fresh, sassy and badass.

1-page designs, 1-page explanation & answer to questions.

Read the full brief

3 Winners 10 Rewards 6 Community's Favorites 40 Contributors 56 Media Accepted 20 Countries 6 Languages

Wet 'n' Wild LA Markwins

Thank you everyone for taking the time and effort to participate in this challenge. We had such an amazing time going over all the product concepts, you all are so very talented and creative. We truly value all the entries!

You all did an amazing job! Stay Wild & Beautiful!
- wet n wild team

Jury's Prize Winners

Selection by Wet 'n' Wild LA

Anett_Zentai #1 Prize

Anett_Zentai 124,570 Creative Score

Graphic Design
Illustration
Creative Writing
Label & Package Design
Photography

Hungary

#1 Prize of €1,500

We love the packaging direction in this concept - the unique, granade shape would be visually disruptive in compared to other brands out there; so would really set the wet n wild brand apart. The idea of being able to customize different colors to create various looks is great so consumers can truly experiment. We love the idea of bringing playfulness to the shade names for added personality. Overall, this idea definitely feels very wet n wild and there are alot of fantastic elements we see being a success.

Incredible Job Anett_Zentai! Stay Beautiful!

Wet 'n' Wild LA

marcellszoke87 #2 Prize

marcellszoke87 212,400 Creative Score

Graphic Design
Video
Illustration
Animation
Creative Writing
Label & Package Design
Photography
Script Writing

Hungary

#2 Prize of €500

We love how this idea was developed to ensure it stood apart with other hair color brands on shelf. The idea of taking the product out of the traditional box/kits and just showcasing a unique component is brilliant. We love how the product is hassle-free and there is a built in brush for easy application. This product definitely feels wet n wild and we love how visually disruptive this product will be against other brands.

Amazing Job Marcellszoke87! Stay Beautiful!

Wet 'n' Wild LA

designredpanda #3 Prize

designredpanda 93,790 Creative Score

Graphic Design
Illustration
Creative Writing
Label & Package Design

Russia

#3 Prize of €250

We love this product concept and the portability direction. The idea of being able to carry this in your purse and transform your look easily is great. The product is functional with the built-in brush yet still very fashionable and stylish. We also love the idea of adding good-for-you essential oils to cater to different scalp/hair types. Overall, a very strong product concept we see working within the wet n wild portfolio.

Amazing Job DesignRedPanda! Stay Beautiful!

Wet 'n' Wild LA