Discover the results of the wet n wild Hair contest
Challenge
Resume of the contest
Create fearless, bold & edgy hair colour products to express the inner renegade.
Create fearless, bold & edgy hair colour products that enables Daring Divas to easily transform their style as easily as they change their make-up to express their wild inner renegade making them fresh, sassy and badass.
1-page designs, 1-page explanation & answer to questions.

Wet 'n' Wild LA Markwins
Thank you everyone for taking the time and effort to participate in this challenge. We had such an amazing time going over all the product concepts, you all are so very talented and creative. We truly value all the entries!
You all did an amazing job! Stay Wild & Beautiful!
- wet n wild team
Jury's Prize Winners
Selection by Wet 'n' Wild LA

Anett_Zentai #1 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Photography
#1 Prize of €1,500
We love the packaging direction in this concept - the unique, granade shape would be visually disruptive in compared to other brands out there; so would really set the wet n wild brand apart. The idea of being able to customize different colors to create various looks is great so consumers can truly experiment. We love the idea of bringing playfulness to the shade names for added personality. Overall, this idea definitely feels very wet n wild and there are alot of fantastic elements we see being a success.
Incredible Job Anett_Zentai! Stay Beautiful!
Wet 'n' Wild LA
marcellszoke87 #2 Prize
- Graphic Design
- Video
- Illustration
- Animation
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#2 Prize of €500
We love how this idea was developed to ensure it stood apart with other hair color brands on shelf. The idea of taking the product out of the traditional box/kits and just showcasing a unique component is brilliant. We love how the product is hassle-free and there is a built in brush for easy application. This product definitely feels wet n wild and we love how visually disruptive this product will be against other brands.
Amazing Job Marcellszoke87! Stay Beautiful!
Wet 'n' Wild LA
designredpanda #3 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
#3 Prize of €250
We love this product concept and the portability direction. The idea of being able to carry this in your purse and transform your look easily is great. The product is functional with the built-in brush yet still very fashionable and stylish. We also love the idea of adding good-for-you essential oils to cater to different scalp/hair types. Overall, a very strong product concept we see working within the wet n wild portfolio.
Amazing Job DesignRedPanda! Stay Beautiful!
Wet 'n' Wild LACommunity's Favorites
Based on the votes of the contributors in the Feedback Circle
Top in Quality
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Rank 1 BeautyArt 10,220 Creative Score
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Rank 2 designredpanda 31,800 Creative Score
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Rank 3 Anett_Zentai 85,880 Creative Score
Top in Originality
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Rank 1 artelledesign 43,640 Creative Score
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Rank 2 designredpanda 31,800 Creative Score
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Rank 3 mbetzabealfaro 2,070 Creative Score
Top in Story-telling
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Rank 1 BeautyArt 10,220 Creative Score
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Rank 2 designredpanda 31,800 Creative Score
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Rank 3 M-say 86,080 Creative Score