Discover the results of the Olay Whips Moisturizer contest
Challenge
Resume of the contest
Create the communications idea for new Olay Whips moisturizer designed for young women’s skin.
Create the communications idea for new Olay whips moisturizer designed for young women’s skin.
2 pages max – 1 poster with a headline + answers

Olay P&g
Thank you all so much for participating! There were so many great unique and interesting ideas, I really appreciate the time and effort everyone put into creating some awesome concepts. THANK YOU!
Jury's Prize Winners
Selection by Olay

luzangelamoyacarvajal #1 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Script Writing
#1 Prize of €2,500 for letters
Thank you for participating! I loved how your visualization brought to life the many benefits of the product, in a simple clear way. Loved how the visible results you will see on your face are actually on her face! Simple, clear, and shows what Whips is.
Olay
adrianzapatagarcia #2 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Script Writing
#2 Prize of €1,250 for Plastic effect
Thank you for your entry! I loved the comparison to plastic! It is visually appealing and clearly shows how Olay Whips delivers a the shine-free benefit. I like how it shows you will still look vibrant, but not shiny and fake.
Olay
albinsalkic #3 Prize
#3 Prize of €750 for Cup
thank you for your entry! I love how fun and cute this ad is. It caught my attention and was a fun play on whips to have it in a cup! It is simple and gets the message across.
Olay