Results | Reimagine hair washing experience – Help us visualize an augmented, multi-sensorial shampoo experience powered by fragrance!

Discover the results of the Reimagine hair washing experience contest

Challenge

Resume of the contest

Help us visualize an augmented, multi-sensorial shampoo experience powered by fragrance!

Presentation with text and visuals – max 3 pages

3 Winners 7 Community's Favorites 45 Contributors 65 Media Accepted 25 Countries 6 Languages

Brand is confidential

We would like to thanks all the contestants for their participation. It is extremely refreshing and inspiring to see such a creative energy in action. Thanks a lot!

Jury's Prize Winners

Selection by the brand

aventicum #1 Prize

aventicum 531,250 Creative Score

Graphic Design
Video
Illustration
Animation
Creative Writing
Label & Package Design
Photography
Script Writing

Switzerland

#1 Prize of €3,000

We really loved the elevated experience idea, which makes this concept unique.
It is about light, fresh and clean hair expressed in a different way.
The fragrance technology enables the elevation of spirit and the lightness of hair. This is very well said in the concept name: Aim High
Visually it is stunning, very memorable and impactful.
A 1st price well-deserved!

The brand

cook2sh #2 Prize

cook2sh 23,140 Creative Score

Graphic Design
Illustration
Creative Writing
Label & Package Design

United States

#2 Prize of €1,500

We very much enjoyed the very elegant and minimalist graphic design, as well as the idea of fragrance oil diffusion not only on hair, but on the body and the whole shower cabin. This is a very holistic, spa-like experience but executed in a unique way. The fragrance technology in the hair becomes a vector of wellbeing.
Well-done!

The brand

evgeniylg123 #3 Prize

evgeniylg123 785,110 Creative Score

Graphic Design
Video
Illustration
Animation
Creative Writing
Label & Package Design
Photography
Script Writing

Russia

#3 Prize of €500

We liked a lot the design and the hair rose visual. This is very creative and relevant. The story of massaging the hair with the shampoo to finally get a 'hair rose' is poetic. It materializes the fragrance and the technology into a beautiful delicate fragrant flower and this is a great idea.
Well-done!

The brand