Back to All Contests

Cheetos Packaging – family fun Contest Ended
#PackInnovation

Discover the results of the Cheetos Packaging – family fun contest

Challenge

Resume of the contest

Bring family together with Cheetos!

Design a fun, interactive, and newsworthy packaging for Cheetos to turn up the fun in families.

2 pages with illustrations, text, and answers to questions using the template. (PDF only)

Read the full brief

3 Winners 6 Community's Favorites 78 Contributors 108 Media Accepted 34 Countries 9 Languages
08407de0c5b5460a8aa15f20c9153057

Pepsico Pepsico

Great job! Thanks for participating!

Jury's Prize Winners

Selection by Pepsico

msalomon
msalomon #1 Prize
msalomon 935,370 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Spain

#1 Prize of €3,000

The team loved the use of digital and AR to create a pictionary type game.

Pepsico
shobz
shobz #2 Prize
shobz 340,130 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Philippines

#2 Prize of €1,500

We loved being able to use something that is a current ritual in eating Cheetos as a "tool" to make art.

Pepsico
kristerlima
kristerlima #3 Prize
kristerlima 36,230 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Label & Package Design
Netherlands

#3 Prize of €500

This would have great shelf standout, but also encourage sharing with the family!

Pepsico

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling


Cheetos Packaging – family fun community

Meet all the creative contributors for the contest

78 Contributors