Nexxus Packaging Redesign Contest Ended
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Discover the results of the Nexxus Packaging Redesign contest


Challenge

Resume of the contest

Design a unique packaging for Nexxus shampoo and conditioner.

Redesign the packaging of Nexxus hair care shampoo and conditioner to add value to the product experience and bring to life the brand’s proposition.

2-page PDF

Read the full brief

3 Winners 5 Community's Favorites 59 Contributors 65 Media Accepted 30 Countries 7 Languages
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Nexxus Unilever

Thank you for participating in the Nexxus Packaging Redesign Contest! All of the entries had some really interesting design elements, and we look forward to considering these for our next redesign.

 

Jury's Prize Winners

Selection by Nexxus

Bogdan_Novakovic
Bogdan_Novakovic #1 Prize
Bogdan_Novakovic 22,150 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Serbia

#1 Prize of €2,000 for Rose & Blue

Thank you for your submission! I quite loved the accordion-like shape which makes it easier to squeeze the bottle, as this is a major improvement when compared to current. I also liked that you inverted the bottle to put the cap on the bottom, but you were still able to maintain the iconic Nexxus bottle shape with its sleek curves. Great design!

 
Nexxus
NelsonCarvalho58
NelsonCarvalho58 #2 Prize
NelsonCarvalho58 235,120 Creative Score
  • Graphic Design
  • Creative Writing
  • Label & Package Design
  • Script Writing
Brazil

#2 Prize of €1,000 for Nexxus Wave

Thank you for your submission! I very much liked the shape of the bottle and how it could mimic both the shape of a leaf as well as the flow of hair. It is a unique and eye-catching bottle that could be easily identified and differentiated vs competitors. I also liked the easy open lid system. Great design!

 
Nexxus
chescadj
chescadj #3 Prize
chescadj 15,410 Creative Score
  • Graphic Design
  • Illustration
  • Label & Package Design
  • Photography
Philippines

#3 Prize of €500 for Power of Women

Thank you for your submission! I liked the pump delivery system, opposing color scheme, and sleek & clean lines of the bottle. Great design!

 
Nexxus

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Nexxus Packaging Redesign community

Meet all the creative contributors for the contest

59 Contributors