Discover the results of the Nexxus Packaging Redesign contest
Challenge
Resume of the contest
Design a unique packaging for Nexxus shampoo and conditioner.
Redesign the packaging of Nexxus hair care shampoo and conditioner to add value to the product experience and bring to life the brand’s proposition.
2-page PDF
Jury's Prize Winners
Selection by Nexxus

Bogdan_Novakovic #1 Prize
- Graphic Design
- Video
- Illustration
- Animation
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#1 Prize of €2,000
Thank you for your submission! I quite loved the accordion-like shape which makes it easier to squeeze the bottle, as this is a major improvement when compared to current. I also liked that you inverted the bottle to put the cap on the bottom, but you were still able to maintain the iconic Nexxus bottle shape with its sleek curves. Great design!

NelsonCarvalho58 #2 Prize
- Graphic Design
- Creative Writing
- Label & Package Design
- Script Writing
#2 Prize of €1,000
Thank you for your submission! I very much liked the shape of the bottle and how it could mimic both the shape of a leaf as well as the flow of hair. It is a unique and eye-catching bottle that could be easily identified and differentiated vs competitors. I also liked the easy open lid system. Great design!
Community's Favorites
Based on the votes of the contributors in the Feedback Circle
Top in Quality
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Rank 1 BOSPatrick 2,110 Creative Score
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Rank 2 ma-create 993,180 Creative Score
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Rank 3 kristerlima 231,260 Creative Score
Top in Originality
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Rank 1 BOSPatrick 2,110 Creative Score
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Rank 2 kristerlima 231,260 Creative Score
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Rank 3 ma-create 993,180 Creative Score
Top in Story-telling
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Rank 1 gaboolencina 36,450 Creative Score
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Rank 2 BOSPatrick 2,110 Creative Score
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Rank 3 M-say 292,990 Creative Score