Discover the results of the CLEAR – Ice Cool Menthol contest
Challenge
Resume of the contest
Reinvent the way intense cooling can be shown for CLEAR Ice Cool Menthol!
Show us creative ways to visualize the benefit of intense cooling to have a dandruff-free scalp for CLEAR Ice Cool Menthol shampoo in a feminine way, which breaks from all the clichés.
Poster with tagline and answers to the questions (visual + text) – Based on the template provided.
Jury's Prize Winners
Selection by Clear
luzangelamoyacarvajal #1 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Script Writing
#1 Prize of €1,500 for THRONE
Thanks to clear and EYEKA for making me realize that it is good to know that one is not so crazy ... with the ideas that come in mind and that allow to develop.
I liked how we brought out the benefit ie. cooling of the scalp in a very feminine and provocative visual, very true to the brand's personality via the crown
Clear
giannopoulos_panos #2 Prize
- Graphic Design
- Illustration
- Creative Writing
- Photography
- Script Writing
#2 Prize of €600 for Feel the Coolness
Very happy for the win especially for such a big brand like CLEAR.
Glad that I was involved in such a creative challenge
I liked how we brought out the benefit ie. cooling of the scalp in a very feminine and provocative visual, very true to the brand's personality
Clear
natidearte #3 Prize
- Graphic Design
- Illustration
- Creative Writing
- Label & Package Design
- Photography
- Script Writing
#3 Prize of €400 for Cool and fresh all day
I am very surprised and happy for the result. The brief was fun, clear (as
the product ;) and easy going. When you do something and believe in it, it
always works. Thanks Eyeka!
I liked how you brought out a new emotional dimension of cooling/calming via yoga, a very relatable activity to young women
Clear