CLEAR – Ice Cool Menthol Contest Ended
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Discover the results of the CLEAR – Ice Cool Menthol contest


Challenge

Resume of the contest

Reinvent the way intense cooling can be shown for CLEAR Ice Cool Menthol!

Show us creative ways to visualize the benefit of intense cooling to have a dandruff-free scalp for CLEAR Ice Cool Menthol shampoo in a feminine way, which breaks from all the clichés.

Poster with tagline and answers to the questions (visual + text) – Based on the template provided.

Read the full brief

3 Winners 41 Contributors 77 Media Accepted 22 Countries 7 Languages
09adb888cac14c4e812e2f2fb0b7b6b7

Clear Unilever

Thanks everyone for your participation in the CLEAR ICE COOL MENTHOL Challenge!

Jury's Prize Winners

Selection by Clear

luzangelamoyacarvajal
luzangelamoyacarvajal #1 Prize
luzangelamoyacarvajal 168,090 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Script Writing
Colombia

#1 Prize of €1,500 for THRONE

Thanks to clear and EYEKA for making me realize that it is good to know that one is not so crazy ... with the ideas that come in mind and that allow to develop.

I liked how we brought out the benefit ie. cooling of the scalp in a very feminine and provocative visual, very true to the brand's personality via the crown

Clear
giannopoulos_panos
giannopoulos_panos #2 Prize
giannopoulos_panos 320,770 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Photography
  • Script Writing
Greece

#2 Prize of €600 for Feel the Coolness

Very happy for the win especially for such a big brand like CLEAR.

Glad that I was involved in such a creative challenge

I liked how we brought out the benefit ie. cooling of the scalp in a very feminine and provocative visual, very true to the brand's personality

Clear
natidearte
natidearte #3 Prize
natidearte 18,090 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Peru

#3 Prize of €400 for Cool and fresh all day

I am very surprised and happy for the result. The brief was fun, clear (as
the product ;) and easy going. When you do something and believe in it, it
always works. Thanks Eyeka!

I liked how you brought out a new emotional dimension of cooling/calming via yoga, a very relatable activity to young women

Clear

CLEAR – Ice Cool Menthol community

Meet all the creative contributors for the contest

41 Contributors