Results | NESCAFÉ Mixes for Coffee Lovers – Invent a new coffee mix experience for people who love coffee! - eÿeka

Discover the results of the NESCAFÉ Mixes for Coffee Lovers contest

Challenge

Resume of the contest

Invent a new coffee mix experience for people who love coffee!

Innovate on the NESCAFÉ Mixes consumer experience to bring it up to date for coffee lovers

Two-page PDF

Read the full brief

3 Winners 4 Community's Favorites 74 Contributors 125 Media Accepted 29 Countries 9 Languages

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NESCAFÉ Nestle

Thank you for your participation in the NESCAFÉ contest on Eyeka. Unfortunately, your concept was not selected today but we would like to acknowledge your efforts in producing suchfresh and creative concepts. We hope that you enjoyed making it as much as we enjoyed reviewing it!

Jury's Prize Winners

Selection by NESCAFÉ

volodymyr_moskalets #1 Prize

volodymyr_moskalets 429,740 Creative Score

Creative Writing
Photography
Script Writing

Ukraine

#1 Prize of €3,000 for NESCAFE

Hope, my idea will resonate in the hearts of coffee lovers and will be the next step in the evolution of coffee mixes ;)

Simple and clean concept that leverages on naturality for both beverage and packaging.

m_borovaya #2 Prize

m_borovaya 1,678,640 Creative Score

Graphic Design
Video
Illustration
Animation
Creative Writing
Label & Package Design
Photography
Script Writing

Russia

#2 Prize of €1,500 for Folding Cup

Practical idea for our consumers who want NESCAFE on the go. A convenient packaging solution that's portable and easy to use.

Venezianez #3 Prize

Venezianez 679,680 Creative Score

Graphic Design
Video
Illustration
Animation
Creative Writing
Label & Package Design
Photography
Script Writing

Russia

#3 Prize of €500 for THE WHOLE DAY WITH NESCAFE

Enables us to encourage current consumers to drink more coffee throughout the day. Functional benefits are also relevant to the target consumer.

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Rank 1 gozumk 2,590 Creative Score
Rank 2 Venezianez 679,680 Creative Score
Rank 3 exactitud 56,660 Creative Score

Top in Originality

Rank 1 gozumk 2,590 Creative Score
Rank 2 Venezianez 679,680 Creative Score
Rank 3 exactitud 56,660 Creative Score

Top in Story-telling

Rank 1 gozumk 2,590 Creative Score
Rank 2 mmcconegly 6,480 Creative Score
Rank 3 exactitud 56,660 Creative Score

NESCAFÉ Mixes for Coffee Lovers community

Meet all the creative contributors for the contest

74 Contributors