Tea for the new age Chinese Millennials - Packaging Contest Ended

Discover the results of the Tea for the new age Chinese Millennials - Packaging contest


Challenge

Resume of the contest

How can we represent clash of cultures through Lipton tea’s new packaging design in China?

Show us a bold representation of visually contrasting packaging for Lipton China’s new range of traditional tea bases infused with modern flavours.

A presentation with visuals and texts – Maximum 2 pages, 1 page per entry as per template.

3 Winners 5 Community's Favorites 44 Contributors 86 Media Accepted 22 Countries 7 Languages
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Lipton Unilever

Thanks for your participantion. We appreciate your time and effort to create the ideas that helped us to develop a better packaging for our new innovation.

Jury's Prize Winners

Selection by Lipton

prevostcoline
prevostcoline #1 Prize
prevostcoline 28,100 Creative Score
  • Graphic Design
  • Video
  • Illustration
  • Animation
  • Label & Package Design
  • Photography
United States

#1 Prize of €4,000 for Imagination is power

We find really inspiring and creative demonstration of the clash. Your design fit the theme and our brand tone very well.

Lipton
argentum8
argentum8 #2 Prize
argentum8 724,730 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
  • Script Writing
Russia

#2 Prize of €2,000 for Lady & gentleman Orange-Lemon Tea; Sacred Geometry Osmanthus Oolong Tea

Thank you so much! This victory is very important for me. Detailed Lipton Brand Personality was very helpful in my work. This contest was really inspiring for me and has given the development of other ideas. It's great!

You showed a good understanding of traditional British culture and we like the style of sliced orange in your design.

Lipton
VikaVenechka
VikaVenechka #3 Prize
VikaVenechka 17,880 Creative Score
  • Graphic Design
  • Label & Package Design
Belarus

#3 Prize of €1,000 for Tea for the new age Chinese Millennials

We like your innovative and inspiring idea of orange earrings and jasmine style clothing.

Lipton

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Tea for the new age Chinese Millennials - Packaging community

Meet all the creative contributors for the contest

44 Contributors