Wellness ice-cream Contest Ended

Discover the results of the Wellness ice-cream contest


Challenge

Resume of the contest

Make ice-cream that fits millennials who want to embrace a wellness lifestyle

Invent an ice-cream brand that fits millennials who want to embrace a wellness lifestyle.

4-pages presentation with images and text

5 Winners 5 Community's Favorites 96 Contributors 112 Media Accepted 36 Countries 10 Languages
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Unilever Unilever

Thank you for all of the wonderful entries we received. Some brilliant ideas, great designs, unique elements in either communication, business model or benefits. I had many of your ideas on our shortlist and found the final choice very hard. We are still working with many of the ideas to see which ones would truly win with consumers.

Please keep ideating and creating and I hope that you will see more wellness ice cream products coming to a place near you soon.

Jury's Prize Winners

Selection by Unilever

Evelyn_Green
Evelyn_Green #1 Prize
Evelyn_Green 91,360 Creative Score
  • Graphic Design
  • Creative Writing
  • Label & Package Design
Singapore

#1 Prize of €5,000 for Halo Superfood Ice Cream Unilever

I loved the rounded feel of a true millennial brand, with the combination of non dairy and superfoods that still sounded tasty. and beautiful packaging design and a beautiful care for the planet and growers. Well done.

Unilever
eepigni
eepigni #2 Prize
eepigni 65,680 Creative Score
  • Graphic Design
  • Video
  • Animation
  • Creative Writing
  • Label & Package Design
Spain

#2 Prize of €2,500 for The Fresh Start Initiative

I absolutely loved the fresh start thinking, combining artisanal daily made ice cream with an opportunity for getting people back into employment. A social purpose close to our hearts. Thank you.

Unilever
Mengboy
Mengboy #3 Prize
Mengboy 125,130 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
Malaysia

#3 Prize of €1,000 for Ohm

I really liked the way you designed and created this incredibly peaceful and wellness based brand and products. I could imagine myself taking a moment out and loved the notion of spa popsicles. Thanks.

Unilever
AnnaNThang
AnnaNThang #4 Prize
AnnaNThang 1,014,590 Creative Score
  • Graphic Design
  • Illustration
  • Creative Writing
  • Label & Package Design
  • Photography
United States

#4 Prize of €1,000 for Breyers Botanicals ~ Ice Cream Tonics

I thought the design was wonderfully premium and mouth wateringly attractive ingredients, and loved the use of partnerships with chefs and herbologists to make this something different. Good job.

Unilever
depaccoteam
depaccoteam #5 Prize
depaccoteam 96,990 Creative Score
  • Graphic Design
  • Illustration
  • Animation
  • Creative Writing
  • Label & Package Design
  • Photography
Philippines

#5 Prize of €500 for FIDA DIDA ICE CREAM

I really like the fresh and colourful nature of this fruit and veg ice cream brand, and the fact that you focused on a gourmet experience not a healthy one which was implicit. Thank you.

Unilever

Community's Favorites

Based on the votes of the contributors in the Feedback Circle

Top in Quality

Top in Originality

Top in Story-telling

Wellness ice-cream community

Meet all the creative contributors for the contest

96 Contributors