Encourage men to shave more often by demonstrating the benefits of shaving in a creative way!

Create a new hand cleansing and/or care product for adults and children that will help keep hand care routines engaging and enjoyable, even in a post-COVID world!

Imagine what services could be offered by an APP to help people have better control on their daily life!

Identify how Gillette can bring more excitement to its products and better engage men with the category!

Create an impactful & emotional visual that brings the benefits of the Tefal light cast casserole to life in a unique, modern & eye-catching way!