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Nescafé — It all starts with a Nescafé

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Case Study: Reinventing instant coffee, café style

Find out more about Nescafé's success story
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Case Study: Getting fresh, high-quality video content to connect NESCAFÉ with Millennials

Find out more about Nescafé's success story

Nescafé is a brand of instant coffee made by Nestlé. It comes in many different product forms. The name is a portmanteau of the words "Nestlé" and "café". Nestlé first introduced their flagship powdered coffee brand in Switzerland on April 1, 1938. While the Nescafé brand was created for soluble coffee, it has subsequently been used as an umbrella brand on a number of instant coffee products, including, in the UK, Gold Blend and Blend 37 freeze-dried coffees.

Source

NESCAFÉ Red Cup Machine

€7,000 Creative Writing - Illustration

NESCAFÉ Red Cup Machine
588Challengers
97Participants
149Medias submitted
98Medias accepted

NESCAFÉ CAFÉ VIỆT

€5,500 Graphic Design - Illustration

NESCAFÉ CAFÉ VIỆT
685Challengers
60Participants
99Medias submitted
54Medias accepted

Nescafé Start

€7,500 Creative Writing - Illustration

Nescafé Start
856Challengers
161Participants
215Medias submitted
92Medias accepted

NESCAFÉ Fresh Start

€25,000 Video

NESCAFÉ Fresh Start
1096Challengers
104Participants
156Medias submitted
60Medias accepted

Nescafé Gift

€8,000 Creative Writing - Label & Package Design

Nescafé Gift
957Challengers
167Participants
250Medias submitted
73Medias accepted

NESCAFÉ ®

€15,000 Creative Writing - Illustration

NESCAFÉ ®
2008Challengers
213Participants
443Medias submitted
145Medias accepted

Nescafé

€15,000 Creative Writing - Graphic Design - Illustration - Label & Package Design

Nescafé
1272Challengers
195Participants
255Medias submitted
138Medias accepted

Nescafé is a brand of Nestlé organization