About eYeka

At eYeka, we believe in the collective intelligence and exponential creative power of crowds.

We nurture a global community of more than 320,000 creative individuals around the world who deliver fresh ideas and original content by participating in crowdsourcing competitions.

By combining the creative power of our community with the expertise of an agency, we fuel the world's best brands’ innovation roadmaps with relevant product and experience concepts, offer fresh perspectives on packaging and point-of-sale designs, ideate original campaign ideas and create shareable video content.

Brands and agencies that co-create are more relevant to what people really want, increasing their relevance in the market, while providing a chance for people's voice and talent to be acknowledged.

eYeka, a world of ideas for better brands!

To learn more about eYeka: Download the eYeka fact sheet

To know how to use the eYeka logo and learn more about eYeka design: Download the eYeka brand book

Leadership Team

François Pétavy

CEO – François Pétavy

François has been focusing on the convergence between technology, marketing and content for more than 13 years. Before joining eYeka early 2008, he was a Director at eBay, in charge of developing the French marketplace on new areas of business. François' past positions also include being a Producer at Ubi Soft (a video game publisher), and VP Project Management for AGENCY.COM:Paris (a digital agency). François Pétavy graduated from Ecole Polytechnique and Telecom ParisTech, and holds an MBA from INSEAD.

Alexandre Olmedo

Vice-President, Global Sales – Alexandre Olmedo

Alexandre has passion for creating, managing and growing companies, and is the co-founder of eYeka. He focuses on eYeka's largest clients within key vertical industries including Food, Beverages, Automotive, High Tech, Financial Services. Prior to this role, Alexandre served as Managing Director of Streamezzo, PacketVideo Network Solutions and Board Director of the Mobile Entertainment Forum Asia which is the leading global trade association for companies across the mobile entertainment value chain. Raised in France, Alexandre has been resident in Spain, US, China, Malaysia & Singapore.

Nicolas Borgis

Vice-President, Product – Nicolas Borgis

Nicolas leads eYeka's Product strategy, development and marketing efforts. Prior to joining eYeka, Nicolas served as the Products & Services Director for online hotel booking FastBooking since 2008 where he directed the development of the company's online hotel booking solutions. Nicolas Borgis began his career in 1996 with Netscape Communications. In 2000, he joined the Boston Consulting Group as a strategy consultant. In 2004 Nicolas joined Microsoft France as marketing manager for the public sector, then was given responsibility of developing of Microsoft's business with the Web ecosystem. Nicolas holds an MSc from ENST (Telecom ParisTech) and an MBA from INSEAD.

Joël Céré

Global Director, Insights & Innovation Solutions – Joël Céré

Joël combines 13 years of senior, international experience in advertising, PR, media and digital with strategic planning models, an entrepreneurial attitude and a resolutely creative streak to provide innovative solutions to complex business and brand communication problems. A former Regional Vice President for public relations agency Hill& Knowlton, he led the development of the firm's social media practice in Europe, Middle East and Africa, voted as Europe's best in the 2004 Holmes Report.

Alexis Beck Djevaguiroff

CFO - Alexis Beck Djevaguiroff

Alexis joined eYeka in August 2012 to lead Finance and Operations. Before joining eYeka, Alexis was Director of Finance & Business Analysis at Sequans Communications (4G Semiconductor Provider) where he contributed to grow the company from early stage to IPO. He previously held positions in finance as Corporate Controlling Manager at Radiall (electronic connectors), and Auditor at MBV & Associés.

Alexis graduated from European Business School.


Jonathan Pell

Chairman of the Board – Jonathan Pell

Jonathan is a Chartered Accountant by qualification and now an experienced serial businessman having held CFO, COO and CEO in multiple organisations all of which have been successfully acquired such as Geneva Technology by Convergys and Datanomic by Oracle.

In the recent past Jonathan was CEO of Datanomic before it was successfully acquired by Oracle at which point he served as Vice President of Data Quality Strategy for Oracle. Jonathan was previously Senior Finance Director, EMEA, APAC and LATAM at Convergys Corporation (NYSE – CVG), where he had overall financial responsibility for its billing software and services business. Prior to Convergys he was Financial Controller and then Finance Director of Geneva Technology, a Cambridge UK based billing software company. During his period at Geneva he helped grow the business into a $50m revenue and 450 people company prior to the acquisition by Convergys in 2001 for $692m. Jonathan has also held senior finance positions within Thomas Cook Retail and Semitool Inc.

Jonathan currently sits on the Boards of eYeka, Centralis, PsychologyOnline and Cloudfind as well as being an advisor to DN Capital.

Gilles Babinet

Chairman of Product Advisory Board and co-founder – Gilles Babinet

Gilles created and managed various successful businesses as CEO. At the age of 24, he set up Absolut, a consultancy firm specializing in product design and marketing that became, under his management, a major consultancy group in its field in France.

Through Absolut, Gilles was involved in the emerging Entertainment mobile market from the very beginning and sold Absolut at the beginning of 2000 to Euro-RSCG, a worldwide communications group, in order to fully dedicate himself to the creation of Musiwave. In 5 years, Musiwave has become the leading European provider of mobile music and entertainment services to telecommunication operators and media (presence in more than 17 countries throughout the world along with 30 mobile operators). Musiwave has been sold to Openwave -a public American company – for $121M in Jan 2006. Gilles serves as non executive director in the Mobile Entertainment Forum as well as in the company Digicompanion.

Simon Guildspent

Director – Simon Guild

Simon spent 14 years in the MTV Networks Group; before leaving MTV in January 2007, he occupied the position of President and CEO Europe, based in London.

Simon was previously Executive Vice President, Chief Operating Officer (COO), overseeing MTV Networks Europe's business operations such as Productions Europe, Broadcast Services, Finance, IS and Human Resources. Simon joined MTV Networks Europe in 1993 as Head of Strategy and Planning. He was promoted to COO in 1997.

Simon joined eYeka's Board of Directors in April 2007.


DN Capital

DN Capital is a global early stage and growth capital investor in software, mobile applications, digital media and e-commerce companies with offices in London and Palo Alto. DN Capital's objective is to identify, invest in and actively support its portfolio companies to become global leaders. Portfolio companies include Shazam Entertainment, Apsmart (sold to Thomson Reuters), Endeca Technologies (sold to Oracle), Datanomic (sold to Oracle), eYeka, Performance Horizon, JacobsRimell (sold to Amdocs), Mister Spex, OLX (sold to Naspers), Airsense Wireless, MPME, Apsalar, Tbricks and windeln.de.

The professionals at DN Capital bring over 50 years of private equity experience to their investments, and actively work with portfolio companies to steward their growth through the various stages of development.

More information at www.dncapital.com


iSource is a French early stage venture capital firm focusing on Information and Communication Technologies (Corporate Software, Multimedia, SaaS, Telecom, Internet, Embedded systems, Managed Services, Eco-Technologies). Since 1999, our Team of highly professional investors with in-depth experience in technology, R&D, marketing, business development, sales and management in IT sectors, builds with each portfolio company a close partnership and provides active support.

More information at www.isourcevc.com

SFR Développement

SFR Development is the Corporate Venture Capital Fund of SFR, a leading French mobile operator owned by Vivendi. Created in 2006, SFR Development has invested in 16 emerging companies related to Web and mobile.

More information at www.sfr.com


Ventech is a leading French venture capital firm investing in early stage companies in the IT & communications and biotechnology sectors in France and Continental Europe. Currently managing funds totaling €325 million, Ventech's team targets ambitious projects which have the potential to become global leaders and uses its experience in operations and private equity, start-up companies and high-growth businesses to generate results.

More information at www.ventech.fr