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Activity

Eyeka leverages an international co-creation community of creative consumers, gathering authentic user-generated content while ensuring brand control and operating within a defined legal framework.

Brands and agencies leverage the Eyeka community to build a direct and authentic connection with their consumers through :

  • communications (engaging their consumers and turning them into their advocates)
  • insights generation (to better understand how consumers relate to their brand or use their products)
  • co-innovation (co-creating new products with their consumers)

Eyeka clients include Nike, FootLocker, Coca-Cola, Sony Ericsson, Club-Med, Diageo, HP, Philips, Sennheiser...